v. 400 Text Messages isn't really an adjustment for me, since I use maybe 50 during a billing cycle. The 400 text message package (which I've had from day-1 of my Cingular/AT&T Family Plan), goes for about $9.99 a month, and the AT&T rep. was adamant that iPhone activation "automatically" removes the "400" text msg. plan and in-turn you have "200" text msg. plan with the $20 bump per month. I argued that I should have "600" text msgs. but the rep. was "like we've already removed the "400" when you activated the iPhone!" There was no further discussion, but the rep. asked on cue "Is there anything else I can help you with today?" I responded "you can give me my 400 text msgs BACK!" We laughed; and that's when I realized that I wasn't paying $9.99 a month anymore, but $20, for less!!!