Apple's unveiling hasn't gone down particularly well in terms of stocks and shareholders, the shambles of the preorder process will hardly help improve this either, the articles by Forbes is below:
http://www.forbes.com/sites/jaysoma...-5-since-the-big-iphone-7-event/#1b0384e52ab6
http://www.forbes.com/sites/jaysoma...-5-since-the-big-iphone-7-event/#1b0384e52ab6