Almost three weeks ago we submitted a native application to the app store. Apple still has not posted it yet. Still says it is in review. Any ideas as to how long approval process takes? Please advise. Thanks.
Does your app do anything that Apple could consider controversial?
Since around the end of July, all of my new apps and updates have been reviewed between 5-7 days. I'm sure there are some cases that have taken much longer for no apparent reason.
There seems to be no rhyme or reason to how long programs stay in review. I have had some get approved in 2 days (granted, it was right around the App Store launch time), to some being approved in 2-3 weeks.
You will get an e-mail once it is either approved or rejected (and the reason for rejection).