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company name finder
- Thread starter zoran
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Have you checked for some business naming helper ideas on the 'net?
Such as: https://www.vistaprint.com/hub/business-name-ideas
Such as: https://www.vistaprint.com/hub/business-name-ideas
Paraphrase that section as: Do what you might see on Twitter: choose any random word from a dictionary.
I don't know how random this might be:
Close your eyes.
Open a dictionary.
Point somewhere.
Open your eyes.
Use that word.
Just curious - what type of company is this? (What is the company's business?)
I don't know how random this might be:
Close your eyes.
Open a dictionary.
Point somewhere.
Open your eyes.
Use that word.
Just curious - what type of company is this? (What is the company's business?)
Have you cleared the whole "renaming" an entire company with the owner of the company?
If I were you, I would clarify with your client that you wish to change the name of the company. This is typically NOT part of a re-branding process.
He may under the assumption that you're just redesigning his logo with the existing name... which would make for a whole lot of work on your part for nothing if he doesn't actually want to change the name.
If a company rename is part of the process, keep in mind that it's not as simple as just picking a new name. A professional would also check for trademark registration conflicts, check to see if a corresponding domain name is available, social media names, etc...
He may under the assumption that you're just redesigning his logo with the existing name... which would make for a whole lot of work on your part for nothing if he doesn't actually want to change the name.
If a company rename is part of the process, keep in mind that it's not as simple as just picking a new name. A professional would also check for trademark registration conflicts, check to see if a corresponding domain name is available, social media names, etc...
Company branding change means its not an easy. You have to recreate your branding. Company rename is not a simple as picking a new name. Mr.MacGizmo said correct.
+1
Rebranding does not mean renaming. This goes beyond just making fancy new graphics for them, if the name legally changes they will need lawyers as well I believe to get everything changed over to a new name. I would not change the name of a company, especially if they are established. Imagine Having a good reputation under John Smith Accountants and then you go and change it to Number Crunchers Inc. You create confusion among the clients and in general about the company. The only time I see clients go through name changes is when they are bought by another company.
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For this sort of thing, you would typically approach a consulting firm. One that I would recommend is Lexicon Branding. Among their portfolio, they came up with the Pentium name for Intel, PowerBook for Apple, BlackBerry for RIM, et cetera. They've also done work for automotive companies and consumer staples.