Apple incorporates minimalism into all of their products - essentially, they eliminate all of the gimmicky, cheap looking things that distract users when using their products. They eliminate everything that doesn't need to be there - so everything looks futuristic, modern, sleek, shiny, glassy, aluminum, glossy and very sophisticated.
This consistent and seemingly obsessive focus Apple has, I think, has definitely contributed to most of Apple's success. When you use an Apple product, the minimalism to the design is breathtaking - it makes you feel like you're really using a high-tech, fashionable, important product.
I think that for consumers who may not necessarily have (or need to have) a high amount of computer knowledge - this is definitely what attracts them to Apple, and what essentially has made it a company worth over half a trillion dollars (in market capitalization).
What do you think?
Here are some examples of minimalism in design (industrial, architectural, and otherwise):
This consistent and seemingly obsessive focus Apple has, I think, has definitely contributed to most of Apple's success. When you use an Apple product, the minimalism to the design is breathtaking - it makes you feel like you're really using a high-tech, fashionable, important product.
I think that for consumers who may not necessarily have (or need to have) a high amount of computer knowledge - this is definitely what attracts them to Apple, and what essentially has made it a company worth over half a trillion dollars (in market capitalization).
What do you think?
Here are some examples of minimalism in design (industrial, architectural, and otherwise):
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