I did it twice way back in the day and it was fun considering the times. You got to do something that was out of the norm, forum members would check in from various locations and it kept you 'company' over night, you could chat with fellow enthusiasts, there weren't pre-orders so it added to the excitement, but most of all the cell phone was not mature so it was far more exciting to get the new phone.
“I wish there was a way to know you're in the good old days before you've actually left them.”
- the Nard Dog