I'm just curious. I imagine the room must have some work benches and some chairs to sit down on while working on the computers - and probably a lot of test instruments too. Every time I go to the Apple store, that room is always heavily guarded and kept secretive. Even the door leading to the room is the exact same color as the wall. You wouldn't even know there was a door there if it wasn't for the door handle.
I have only seen the very small Apple stores which send their repairs out and thus no backroom. The Apple store near me took over a 300 square foot space that was once a woman's boutique but I would like to see a full sized Apple store like the SF one I saw being built, or one in Los Angeles. This store may have times where they don't have a Mac mini, or all MBP models, or a Mac Pro on the floor. And since the greater prominence, or should I say absolute dominance of iPhones and iPods (and related accessories), the floor space has become even less computer related. One table that used to have MBPs got converted into a iPad love table.
I don't mind since entire days go by w/o a MBP selling but manager said they have sold about 14 iPads a day since introduction!
Luckily, there is an authorized Apple dealer about four times that size within a few miles that repairs both Macs and PCs and if I want to see every single piece of software or hardware computer related, then I go there.