After wanting a retina ipad mini when the air was released and getting an air to try it, now I finally have both devices. I can honestly say that the screen color reproduction is enough to break the deal for me on the mini. I love the form factor, but compared to the air, the screen doesn't speak to me. The air's screen literally pops the content out in front of you. On the mini, it's as if they added another pane of filtered glass between you and the content.