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Is this logo any good?
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That is possibly the worse advice I have ever heard regarding logo design... unless you were kidding? You were kidding, right?
Well put.
P.S., I think I liked the teardrop logo better, although I thought the amount of gloss you put on it excessive. Cheers.
Well put.
P.S., I think I liked the teardrop logo better, although I thought the amount of gloss you put on it excessive. Cheers.
I agree. Your overall site is too sophisticated to deserve this new logo. It needs something more light weight to go with the "flow" theme of your site.
I personally liked the Discreet's stylised text, it was sleet and fitted into the company's overall brand identity.
I much prefer simple use of colour, text and style rather than a flashy logo and if you look at some of the best branded companies out there a large majority do the same. Look at Sony, Microsoft, Apple, Hugo Boss, etc they use style, colour and text type very effectively, learn from what they do well and use it as a muse for your own organisation.
Check out Brand Channel web site, it will give most people a very good look into why and how to brand a product appropriately. Branding isn't a hit and miss it's more of a why and how to convey you message more effectively and you do this with the overall look a unique look.
I hope this helps
I much prefer simple use of colour, text and style rather than a flashy logo and if you look at some of the best branded companies out there a large majority do the same. Look at Sony, Microsoft, Apple, Hugo Boss, etc they use style, colour and text type very effectively, learn from what they do well and use it as a muse for your own organisation.
Check out Brand Channel web site, it will give most people a very good look into why and how to brand a product appropriately. Branding isn't a hit and miss it's more of a why and how to convey you message more effectively and you do this with the overall look a unique look.
I hope this helps
I second this. 3D????
Also is the white design on blue behind the text part of the logo? Is this logo always going to be in a "box"? How will this look in media beside the web? Right now I don't think it translates well to say print in all circumstances.
And you may not plan to ever use it in print. But a good logo should be recognizable and usable in every circumstance.
the only bit that I really want to do it the text and the underline. I could change it to black for other purposes
here is my 2 cents. give the text a 3D look, nothing complex tho. use an alpha channel, stepped down gaussian blur and some creative lighting. Nix the white on the right and make either a complimentary color, or just a dark/lighter shade of the blue on the left. Might add some gloss to the blues as a whole too if you wanna tip over the top.
The underline is getting too close to the bottom of the text.
People often come here and present a single logo and say 'what d'ya think?' It's better if there are 5 or 6 variations on a theme. What does it look like in lower/upper case, with the two words moved about etc. You started off with the whirlpool idea - are there any simple logos you can come up with around this theme?
Leave the 3D and shadows until the end - they're probably not necessary. Work in 2 or 3 colours at the beginning.
People often come here and present a single logo and say 'what d'ya think?' It's better if there are 5 or 6 variations on a theme. What does it look like in lower/upper case, with the two words moved about etc. You started off with the whirlpool idea - are there any simple logos you can come up with around this theme?
Leave the 3D and shadows until the end - they're probably not necessary. Work in 2 or 3 colours at the beginning.
A couple of things have been bugging me here.
These letters with big wide counterspaces inside are all smooshed together. It's especially distracting with the "min" combination and all those vertical lines forming a picket fence, but another bothersome bit is the gap at "at" which gets exaggerated by the crowded spacing. Loosen it up some, or pick a different typeface that's made for this kind of close company.
The line coming off the 'g' needs something. The little cliff at the red arrow isn't so much the problem all by itself, it's more that there really isn't a transition there at all, it looks bolted on. It's too close to the lettering anyway. If you're going to keep the line, don't be afraid to do a little surgery on the 'g' to make the elements fit.
yeah the underline it supposed to be a little lower (so it looks more like it is part of the g and not bolted on and I did make the gaps of the letters smaller. i'll upload a version with those problems fixed and see how you like it
I don't dislike your design but I think it's a bit dull. Though I'm glad you got rid of the 'T' of the "teardrop" design. (It reminded me of the Longhorn Logo"
