It isn’t confusing to me personally but I can se why it’d be to, for example, my mum or a friend that isn’t that into apple or tech in general. What is confusing to me on the other hand, is the cases for the iPads, I was getting an apple case for the latest pro and boy I was confused, several IPad pro cases, some leather folios, which you’d think they’d offer for the latest pro models, since leather is a premium material but nope, only the base line iPad does. What I think they are trying to do with the iPad line is exactly what they have in the Macintosh line, MacBook, Air, Pro etc...