It has a software reinstall on a USB stick!

[WilliamG]

What’s in the box
11-inch MacBook Air
45W MagSafe power adapter, AC wall plug, and power cord
Printed and electronic documentation
Software Reinstall Drive

Crazy...

Just saying.

At least MBA users have a way of reinstalling without Remote CD or the Super Drive attachment...

 

[periopdoc]

Very cool I think.

- pod

 

[adamw]

Excellent News! Software Reinstall drive... iLife '11 and Mac OS X on a stick!

 

[StefSSU]

Noticed this too. Begs two questions, though;
How much does each of these cost Apple vs a standard DVD?
and,
When Lion, and future versions of OS X get releases, will each package include both a drive and Disc? Or will there be separate packages specifically for the Air with just the Drive? Or will they only ship discs and have you install via another Mac or PC? If so, then why the need for a reinstall drive in the first place?

Okay, so a few more than two questions.

 

[hcho3]

That's cool! What is not cool? No more backlit keyboard.

 

[sparkie7]

would be cool if you can program it like a hardware key to access/enable the computer, as an extra security feature if required