As usual it's me against MDN. Their latest article:
"Tech writer says Apples Get a Mac commericals dont work
You've probably seen those commercials with the cool young guy standing next to the hopelessly nerdy old guy chatting about some way that Apple computers are just soooooo much better than PCs that run Windows," Tony Briggs writes for The Daytona Beach News-Journal.
One would think that Apple would learn this is not the best way to win over Windows users. That's pretty clear, since about 95 percent of the world still uses PCs running Windows and only 5 percent use Macs. But Apple thinks different, I guess," Briggs writes. "Here's a tip for Steve Jobs and company: Insulting the people you are trying to sell to probably isn't the best strategy."
However the best bit MDN's take:
"First of all, Apple Mac users are smarter than Windows users (See Those who surf the Web using a Mac tend to be better educated and make more money than their PC-using counterparts, according to a report from Nielsen/NetRatings.)"
I mean, brilliant. Why bother looking at how the report could be false: is it that most Mac Users spend more on their machines, have a higher disposable income and perhaps have attended (not excelled, attended) more schooling? Or is it because using a Mac boosts your brain power? Or is it because the report is bollocks. Who knows? MDN certainly don't care!
Read for yourself: http://www.macdailynews.com/index.p..._says_apples_get_a_mac_commericals_dont_work/
"Tech writer says Apples Get a Mac commericals dont work
You've probably seen those commercials with the cool young guy standing next to the hopelessly nerdy old guy chatting about some way that Apple computers are just soooooo much better than PCs that run Windows," Tony Briggs writes for The Daytona Beach News-Journal.
One would think that Apple would learn this is not the best way to win over Windows users. That's pretty clear, since about 95 percent of the world still uses PCs running Windows and only 5 percent use Macs. But Apple thinks different, I guess," Briggs writes. "Here's a tip for Steve Jobs and company: Insulting the people you are trying to sell to probably isn't the best strategy."
However the best bit MDN's take:
"First of all, Apple Mac users are smarter than Windows users (See Those who surf the Web using a Mac tend to be better educated and make more money than their PC-using counterparts, according to a report from Nielsen/NetRatings.)"
I mean, brilliant. Why bother looking at how the report could be false: is it that most Mac Users spend more on their machines, have a higher disposable income and perhaps have attended (not excelled, attended) more schooling? Or is it because using a Mac boosts your brain power? Or is it because the report is bollocks. Who knows? MDN certainly don't care!
Read for yourself: http://www.macdailynews.com/index.p..._says_apples_get_a_mac_commericals_dont_work/
