New Samsung ad trashes the BlackBerry...

[Solomani]

Samsung probably got bored with fighting Apple. Always one to lack any sort of class , Samsung turns to publicly thrashing a smaller (struggling) rival.... RIM. Is Samsung actually showing a bit of fear... from a possibly resurgent BlackBerry?


http://news.yahoo.com/samsung-decides-kick-rim-down-bashing-blackberry-ad-205129511.html;_ylt=AvIVCrtG_TMwIOmTgtiEkb.s0NUE;_ylu=X3oDMTUyYzZyMTZ0BGNjb2RlA2dtcHRvcDEwMDBwb29sd2lraXVwcmVzdARtaXQDTmV3cyBGb3IgWW91IDUgU3RvcmllcwRwa2cDNmJkNjk0NjgtZWJhMy0zM2RmLTk1ZWYtOTQ5NTU2MzgxYWNjBHBvcwMxBHNlYwNuZXdzX2Zvcl95b3UEdmVyAzZhZGIyYzcwLTY0MGMtMTFlMi1iY2ZmLTJhNjNmM2JkNGUwNA--;_ylg=X3oDMTE2Z2ppM3RwBGludGwDdXMEbGFuZwNlbi11cwRwc3RhaWQDBHBzdGNhdAMEcHQD;_ylv=3

 

[tmoney82]

Samsung probably got bored with fighting Apple. Always one to lack any sort of class , Samsung turns to publicly thrashing a smaller (struggling) rival.... RIM. Is Samsung actually showing a bit of fear... from a possibly resurgent BlackBerry?


http://news.yahoo.com/samsung-decides-kick-rim-down-bashing-blackberry-ad-205129511.html;_ylt=AvIVCrtG_TMwIOmTgtiEkb.s0NUE;_ylu=X3oDMTUyYzZyMTZ0BGNjb2RlA2dtcHRvcDEwMDBwb29sd2lraXVwcmVzdARtaXQDTmV3cyBGb3IgWW91IDUgU3RvcmllcwRwa2cDNmJkNjk0NjgtZWJhMy0zM2RmLTk1ZWYtOTQ5NTU2MzgxYWNjBHBvcwMxBHNlYwNuZXdzX2Zvcl95b3UEdmVyAzZhZGIyYzcwLTY0MGMtMTFlMi1iY2ZmLTJhNjNmM2JkNGUwNA--;_ylg=X3oDMTE2Z2ppM3RwBGludGwDdXMEbGFuZwNlbi11cwRwc3RhaWQDBHBzdGNhdAMEcHQD;_ylv=3

I don't think it's fear. I think they are sending a message saying that they are going to be something to recon with in the corperate world.

 

[TacticalDesire]

These commercials are brilliant, witty and clever

 

[lunaoso]

I think they just find joy in bashing other products.

 

[Cody3133]

I love reading the comments on yahoo, 9 out of 10 are stupid and put 0 thought in it.

 

[TacticalDesire]

I love reading the comments in yahoo, 9 out of 10 are stupid and put 0 thought in it.

Yahoo comments are worse than YouTube comments

 

[F123D]

I know everyone likes rooting for the underdog but RIM only have themselves to blame for their current situation and struggles.

Samsung marketing towards business users is smart move.

 

[tensiondeadache]

I say pile on. RIM and their partisans brought this on themselves with years of trying to characterize other platforms as "toys" next to their "professional" phone. No doubt in my mind BB10 will be a disaster, like the Playbook.

 

[Timzer]

You call it trashing. I call it going toe to toe with the competition.
They wanted to go after high end smartphone buyers, so their ads showed them going up against the iPhone. iPhone has been the top dog for many years.
They want to go after enterprise now, so who should they compare themselves against in these ads? BB of course.
Why are people so taken back with this strategy in ads?

 

[flameproof]

No doubt in my mind BB10 will be a disaster, like the Playbook.

BB10 is IMHO the best looking phone on the market. But you are probably right.

 

[tensiondeadache]

You call it trashing. I call it going toe to toe with the competition.
They wanted to go after high end smartphone buyers, so their ads showed them going up against the iPhone. iPhone has been the top dog for many years.
They want to go after enterprise now, so who should they compare themselves against in these ads? BB of course.
Why are people so taken back with this strategy in ads?

Exactly. RIM wants to play with the big boys, but then starts crying when they get called out on the quality of their products and services.

 

[dkersten]

I find it funny how some people get so offended by something so trivial as a commercial

 

[roxxette]

BB10 is IMHO the best looking phone on the market. But you are probably right.

Get a grip mate, theres no way to tell if they are great or either if they going to fail.

 

[tensiondeadache]

Ok I just finally watched the video, and it is an EXACT, spot on portrayal of Blackberry die-hards, thinking only they have the "business" phone and other, more feature rich devices are "toys." Not a Samsung fan, but great job showing how lost some BB people are.

 

[kevinof]

Like most other companies. Think back to the Coke/Pepsi ads of years ago. ... 7 out of 10 people preferred..

I think they just find joy in bashing other products.

 

[Solomani]

Like most other companies. Think back to the Coke/Pepsi ads of years ago. ... 7 out of 10 people preferred..

Funny, both Coke and Pepsi are still around decades later.... (despite the vicious Cola Advertising Wars of the previous era).

 

[daveathall]

If bashing other companies out of the market gets ones share holders bigger dividends and ensures one's company sells more phones then thats good business. Cold hearted, but true.

 

[lunaoso]

Like most other companies. Think back to the Coke/Pepsi ads of years ago. ... 7 out of 10 people preferred..

It was a joke. Forgot the smile in the first post.

 

[panda bear]

I'm generally unimpressed by Samsung's ads.

I don't really like the strategy where they make fun of the people they are trying to get to use their products.

Also, I feel like their ads are generally a bit smug. I thought Apple users were supposed to be the smug ones? Or are they just pretentious now?



Just for reference: I don't really like Apple's ads for the most part either.. but that's for entirely different reasons.

 

[mattopotamus]

These commercials are brilliant, witty and clever

could not agree more. It is less a shot a blackberry and more a shot at people still doing things the archaic way if that makes sense. The lady with a business phone and personal phone....why not just have 1. Their commercials really are solid, and one of the only commercials I actually watch when it comes on tv.

 

[netdog]

I'm just surprised people care about Android devices. The underlying software still leaves me seriously underwhelmed.

 

[mattopotamus]

I'm just surprised people care about Android devices. The underlying software still leaves me seriously underwhelmed.

At this point, is any software really exciting? Within about 10 minutes any platform can be mastered.

 

[gregrose]

I'm generally unimpressed by Samsung's ads.

I don't really like the strategy where they make fun of the people they are trying to get to use their products.

Also, I feel like their ads are generally a bit smug. I thought Apple users were supposed to be the smug ones? Or are they just pretentious now?



Just for reference: I don't really like Apple's ads for the most part either.. but that's for entirely different reasons.

Apple's ads for the iphone 5 are just pathetic now "oh look at this microphone you can hear the call better. OH LOOK! Do not disturb!! We are so innovative!!"

most pathetic commercials i ever seen.

 

[Prototypical]

I'm generally unimpressed by Samsung's ads.

I don't really like the strategy where they make fun of the people they are trying to get to use their products.

Also, I feel like their ads are generally a bit smug. I thought Apple users were supposed to be the smug ones? Or are they just pretentious now?

That's the hilarious part about rabid Android fans... They have become exactly what they love to bash the Apple faithful for - pompous, smug individuals who are convinced that Android is better than any other OS. If you're dumb enough to use an iDevice or a BlackBerry, you're clearly incompetent, tech-ignorant, and NOT cool. Samsung's ads simply put to words what Android fans already think.

I agree with panda, insulting the people you're trying to win over is only going to work on people worried about what others think of them. For someone like me, who doesn't care about such things, it's pretty off-putting and I'll look elsewhere if I am going to consider an Android or WP8 device.

 

[F123D]

That's the hilarious part about rabid Android fans... They have become exactly what they love to bash the Apple faithful for - pompous, smug individuals who are convinced that Android is better than any other OS. If you're dumb enough to use an iDevice or a BlackBerry, you're clearly incompetent, tech-ignorant, and NOT cool. Samsung's ads simply put to words what Android fans already think.

I agree with panda, insulting the people you're trying to win over is only going to work on people worried about what others think of them. For someone like me, who doesn't care about such things, it's pretty off-putting and I'll look elsewhere if I am going to consider an Android or WP8 device.

Guess you're more of an HTC type of person..