kgarner said:
At the CompUSA I worked at until 7/3/04 we got all of our items at cost. I was hoping to get some money together to buy the 15" Powerbook so I was definitely interested in the cost. I remember it being something in the area of $2170. I could be wrong, but I definitely remember it being more than $80 dollars off.
All CompUSA employees get items at cost.
From my understanding of cost, different stores could possibly get items for different costs. I know that a certain store in Manhattan was allowed to adjust their prices, to deal with the competition of a neighboring non-CompUSA reseller. They clearly would receive their items at a different cost, otherwise the store would lose money on every Apple sale.
TAP is definitely cheaper through Apple's website (well.. warranty.. you know what I mean) AppleCare wasn't that much cheaper at cost, whereas apple.com would knock maybe a hundred dollars or more. I don't remember a figure exactly for cost, but I do recall that the educational discount was better.
Possibly you're looking at the wrong cost, perhaps you looked at a combo drive Powerbook. Cost on computers was never really that much of a savings, maybe $50, not much more. You save a few hundred dollars through Apple's website. Another factor that I considered as well is that you cannot upgrade the machines in store, whereas at Apple's website you get upgrades for an educational discount save $5 here, $10 there, $20 somewhere else.
I do recall that iPods are cheaper at CompUSA's cost. Cost was about $10 less than the educational discount. Still, that's pretty comparable, and since you can't get TAP on iPods anymore (only AppleCare), you might as well get it through Apple so that they don't have to pay Comp any money for being a reseller.