Ritz Camera Stealing Infringing on Apple Advertising Copyright?

[EgbertAttrick]

I was at a Ritz Camera when I noticed the following ad on display in the store:

Looks very similar to this, eh?:

Should we email Steve@apple.com, LOL?

 

[jmann]

Oh lord, that is totally copyright infringement IMO, I would send an email just to see what they say. It's even says 3.0 in the bottom left corner.

 

[r.j.s]

It isn't. You can copyright the execution, but not the idea.

Since Ritz made their own graphic and just followed the basic layout it isn't infringement. If they had overlayed their graphics and text on the iPhone, then yes, it would be.