Well I think it would be up to the Cathedral of they want ads?
I am sure Samsung paid a lot of money to have that billboard.
I think it is rather crass of the faith to get paid to let their Church be used in such a way. I am sure Samsung will not be the only sponsor.
I think it has more to do with the commercialization of religion than Samsung. It certainly is an eyesore. But I just don't see how you blame Samsung for this.
Also if you are a religious person isn't it good for the church to find ways to make money to support the maintenance and upkeep of such a beautiful place?
Samsung also filmed the interior and exterior of the building in 8K using the S22 and then played on monitors around the Cathedral for visitors to view.
Quote;
"The company has installed 16 Neo QLED 8Ks and 2 digital signages to play the video so that more visitors can appreciate the ins and outs of the cathedral in 8K UHD starting this month."