There are worse things... You select a whole bunch of DVD's you would LIKE to see and you have payment packages of one DVD at a time then two DVD's at a time and so on a so forth...
With that once you send your existing DVD's back they will send you the next on your list etc. They have recently (fairly anyway) put up a feature included in your package which enables you to watch movies online but the choice of films is shocking.
A few of the movies I selected to watch online were really poor quality and when I called LF to complain (nicely) haha. They shrugged me off so I left.