DON'T "clean the screen" too much.
This is intended as a serious reply.
The display surface is quite fragile, it uses a "sprayed-on" coating for the anti-glare protection.
Just about ANYTHING you do to the display surface is going to start to "wear upon" the sprayed on coating, and... have the potential to start wearing it OFF.
Hence, the term called "StainGate" where the anti-glare coating starts flaking off in patches.
I use a soft cloth, and just "brush across" the surface of the display (no downward pressure) to remove dust.
If something won't come off, a little water, VERY LITTLE pressure to dislodge it, then "dust dry".
NO ALCOHOL.
The best way to keep the display in good shape is to not get it dirty in the first place.
For some, this may actually involve behavioral changes...