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The app will supposedly provide the same functionality available via the company's online retail store reservations system, where customers can schedule appointments for Personal Shopping, the Genius Bar, learning Workshops, Business consulting, Youth Programs, and One to One. The app may also allow these customers to keep track of any Apple retail store premium program memberships.
:)
 
This honestly sounds like something that can all be built into the website. Anyone who really uses it a lot can bookmark it on their homescreen.

They can make an iPhone optimized version that fits the screen and does everything they've promised.

I don't see the need for an entire app to do this.
 
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