Both the M1 Air and Pro are great, and I had planned on getting the MBA. But the Best Buy I went to did not have any of the base Airs, so I went with a base MBP (8 GB memory, 256 GB SSD).
I was willing to spend the extra $300 (compared to the base 8 GB / 256 GB MBA) because of the extra battery life, the fan for sustained performance if I need it, the extra GPU core, the extra brightness (500 nits verses 400 nits) and the better speakers and microphone.
I am neutral on the Touch Bar, never having used one before. Seems useful, time will tell how much I actually use it.
Like I said above, though, I would have been happy with a base MBA if one had been available when I was ready to buy.