Only really comparable if I buy all the apple watches and leave none for anyone else tho surely?
If the watch is worth a premium to someone in the UK before it is launched here, and they can find someone selling it for a price they are happy and able to pay, I don't see what ethics have to do with it.
I have no intention of doing this, but if I did, who are you to say that I shouldn't be able to do this (pay a premium for a U.S. apply watch and have it shipped to the UK)?
Because too many humans act like asses with regards this type of thing.
A shop has a special offer on for all customers, and some ass comes along and with only selfish thoughts about themselves they buy up all the discounted items, then put them onto ebay and try to make a profit.
Like that can happen when the staff in a store buy the special discount goods and when the customers come they are all gone.
If there were plenty of watches for sale, I don't think many would have an issue with you buying one watch extra, the problem is some cannot control themselves and just get greedy, thinking of their own profit and spoiling things for others.