Thanks everyone for posting. I have posted earlier about my own phone. Before I start, I just want to address the people who are asking us to turn True Tone off. Please read what’s discussed on this thread, it’s getting on my nerves at this point. Also , the same applies to anyone whose suggesting to change colour filters. I think everyone here knows about these already.
I am from Canada and I work in a corporate retailer as a Store manager. I have to get phone under contract to get my employee discount , I don’t have the liberty of buying from Apple store and exchanging multiple times. It took really long to get one mid night green 256 gb pro max and I don’t have any to exchange! Today was the last day to return. I returned it and keeping my IPhone X. I recently vacationed at Mexico, the camera and battery is just mind blowing and I am so disappointed to return it but I simply cannot keep the phone. Mine is more warmer than other pro max my customers got in other colours ( no midnight green in stock ) after comparing with multiple phones we got none of it’s proper white like my existing iPhone X or previous years iPhone XS and xs max. On the other hand every11 is absolutely gorgeous white. We have some demos in store , pro and pro max, they are better than mine but still warmer. I have seen some phones worse than mine too. I also went and checked the Apple store nearby. Same story. All are warmer that other models but mine is bit more warm. I would take the demo phones any day actually.
The problem is not that Apple decided to calibrate phones warmer but the colour temperatures are different phone to phone. There was a phone a customer activated warmer than mine. Don’t think he will ever notice but I couldn’t believe how bad it was. It looked like his night shift was on ( True Tone was off ).
I noticed this inconsistency in colour temperatures first time when I got my iPhone 5s. Years have passed and Apple still doesn’t care. I truly believe True Tone is a feature to mask this problem, indoors True Tone and night shift are literally the same thing! It’s a way to make the display more worse so you get happy with less warmer display
I have stopped caring about this much over the years since I break phones and get two replacements within 18 months and to my surprise the replacement phones always are better in this aspect. However, this time I just feel like my display isn’t just warmer , it feels like it’s dirty .. not as clear so I returned the phone.
unless I see any of my customers getting a white display I am not going to get this phone. I am even prepared to skip this year now but I refuse to pay so much for what I think is a flawed display on such an amazing phone. Love everything else but hate it too much.
I got a free galaxy s10 plus from Samsung to use and train my employees and it has a simple colour temperature adjustment. I wonder why Apple refuses to let us do the calibration we like !? If you can’t control quality of the hardware atleast give that option in software.
And I am not alone. Everyone in my store saw the difference. Once someone notices this they can’t stop noticing it. They are apprehensive of upgrading to the new phones this year.
Am going to wait and see how it improves over time and if it does I will get it.
One thing I never noticed in any phones is the shift in colours from top to bottom. That’s completely new to me. Uniformity in display is something I never notice but a dull yellow display I always do notice.
Oh I can also confirm after 15 days of usage nothing changed , I was hoping the glue drying theory was true. I don’t think it is !
