Apple Display: No Stand

[JronMasteR]

I like the stand and I think a lot of engineering work went into it. The price looks outrageous but TBH, for the market it is aimed for, its not.
Look at some decent, sturdy and reliable monitor arms on the market...

 

[nutmac]

More than anything this shows the ridiculous markup on ALL Apple products. Like $1,200 iPhone, $50 dongles and $4999 monitors.

I am a developer but I work with many pros.

To them, this monitor is extremely affordable.

This is essentially a production quality monitor that costs tens of thousand dollars. Just look through
B&H's Production Monitors selection. Any 4K or higher monitors with 1000 nits+ brightness are far and between and ridiculously expensive.

Most pros have a dedicated "photographer's grade" monitor and smaller production monitor. The fact that they can replace both with Apple Pro Display XDR at a fraction of a price is very compelling.

Although it remains to be seen, the fact that Apple's new Pro Display XDR deliver production monitor performance with 6K resolution at $5000-6000 is frankly mind boggling.

Of course, this production monitor market is very small. So we are right to want consumer grade monitor from Apple. Take 27" 5K display from iMac, apply some of the design elements from Pro Display XDR (e.g., fewer local dimming zones, matte screen, and slimmer bezels) and sell it for under $2000.

 

[amedias]

Of course, this production monitor market is very small. So we are right to want consumer grade monitor from Apple. Take 27" 5K display from iMac, apply some of the design elements from Pro Display XDR (e.g., fewer local dimming zones, matte screen, and slimmer bezels) and sell it for under $2000.

I am hoping that this is the 'flagship' model where the new tech is debuted and that in 12-18 months we might see some slightly down-specced but still very impressive screens from Apple at the ~1-1.5k end of the market.

I might be wrong but it certainly hope there is some trickle down...but even if it doesn;t this screen is going to shine in it's intended market I think.