Apple Promotes 'Shot on iPhone 15 Pro' Ad Featuring Olivia Rodrigo

[MacRumors]

Apple today shared a "Shot on iPhone 15 Pro" ad starring singer Olivia Rodrigo on its YouTube channel in Canada. The video provides a brief behind-the-scenes look at a music video that Rodrigo and her team shot entirely on the iPhone 15 Pro. Apple first shared the behind-the-scenes video on YouTube in the U.S. last month, but it is currently unlisted.

The music video is for Rodrigo's song "get him back!" from her sophomore album "GUTS," released last month. Apple says the video used iPhone 15 Pro and Pro Max camera features such as 4K ProRes video recording at 60 fps and 5× optical zoom.

Rodrigo gained recognition for her lead roles on the Disney Channel show "Bizaardvark" (2016–2019) and the Disney+ series "High School Musical: The Musical: The Series" (2019–2022). She shot to stardom in 2021 after releasing her chart-topping debut single "drivers license," and released her debut studio album "SOUR" in the same year.

The music video for "get him back!" was released shortly after Apple's event introducing the iPhone 15 lineup last month.

Article Link: Apple Promotes 'Shot on iPhone 15 Pro' Ad Featuring Olivia Rodrigo

 

[Nozuka]

Apple already had this on the US channel after the iPhone event.. and you even had an article about the video.

https://forums.macrumors.com/threads/olivia-rodrigo-debuts-first-music-video-shot-on-iphone-15-pro.2401274/

 

[phazedout]

Apple already had this on the US channel after the iPhone event.. and you even had an article about the video.

https://forums.macrumors.com/threads/olivia-rodrigo-debuts-first-music-video-shot-on-iphone-15-pro.2401274/

That links to the full music video. This is an ad showcasing how the iPhone was used to shoot the music video.

 

[coolfactor]

Apple already had this on the US channel after the iPhone event.. and you even had an article about the video.

https://forums.macrumors.com/threads/olivia-rodrigo-debuts-first-music-video-shot-on-iphone-15-pro.2401274/

We, Canadians, deserve some love, too. 🤗

It's definitely got an Avril Lavinge sound to her. Not my taste, but borderline.

 

[Asthmatic Kitty]

Why's there like 10 seconds of nothingness at the end of the video? Odd 🤔

 

[fel10]

Hmmmm no

 

[red elma]

The magic of iPhone 15 Pro... after spending $80K in post production...

 

[citysnaps]

Sadly, I'm sure this story will generate a lot of complaints and negative reactions.

That aside, it's nice to see what creative people with an imagination can do with an iPhone.

At age 12 Steven Spielberg made his first movie using neighborhood kids for actors and his dad's Super 8 film movie camera. No doubt there are other young people out there who can do something similar with an iPhone.

 

[Apple Knowledge Navigator]

I feel so empowered to shoot my own music videos now

 

[Nicole1980]

Seems like she likes to break stuff. She should have closed out the video with her breaking the iphone - thus justifying it going to black for 8 seconds at the end 🤷‍♀️

 

[sw1tcher]

Why's there like 10 seconds of nothingness at the end of the video? Odd 🤔

The iPhone 15 Pro Max was overheating so the video cut out

 

[Joe Rossignol]

Apple already had this on the US channel after the iPhone event.. and you even had an article about the video.

https://forums.macrumors.com/threads/olivia-rodrigo-debuts-first-music-video-shot-on-iphone-15-pro.2401274/

My mistake! The behind-the-scenes video was indeed shared on Apple's YouTube channel in the U.S. after the iPhone 15 event. I didn't notice, as the video is currently unlisted.

 

[CIA]

My mistake! The behind-the-scenes video was indeed shared on Apple's YouTube channel in the U.S. after the iPhone 15 event. I didn't notice, as the video is currently unlisted.

Perhaps the actual video has now been released, hence the re-release of the "making of" short video? I dunno, not up on what Olivia is doing day to day.

 

[ThaRuler]

Olivia who????

 

[Spooner83]

iPhone 14 Pro works fine. Not worth upgrading to the iPhone 15 pro just for a new chip and USB-C. Action mode is still only in 2K, so I'll wait til iPhone 16 pro to upgrade.

 

[crsh1976]

Did it overheat during the shoot?

Sorry, someone had to ask.

 

[CHSE]

Olivia who????

Listening to her songs you must be one of the few persons she didn't brake up with yet.

 

[klasma]

Why's there like 10 seconds of nothingness at the end of the video? Odd 🤔

Apparently that’s what happens when you shoot on an iPhone 15 Pro.

 

[klasma]

I feel so empowered to shoot my own music videos now

Maybe give it a shot.

 

[Wildkraut]

Okay, this means the iPhone 15 Pro serves mainly egocentric wanna wanna naughty girls in puberty without self-control who does not value things.
Yeah, more calls for violence and destruction, Apple! 👍

 

[gaximus]

Sends a good message.

 

[sack_peak]

Why's there like 10 seconds of nothingness at the end of the video? Odd 🤔

Cooling time for an overheating phone.

 

[klasma]

Sends a good message.

Without even using the Messages app!

 

[Skyscraperfan]

I only know here from the Apple ads.

 

[JGIGS]

Olivia who????

You must be what the kids would refer to as a "boomer"