This is smart, without quicktime pro is needed for fullscreen ( automator can be used with a script to get around that) so to have convenient fullscreen you need to buy quicktime pro, but if you have your mac serviced and your harddrive is wiped you loose your quicktime pro upgrade and have to buy it again.
How times in this thread has it already been pointed out that you don't need to do anything to enable fullscreen viewing in Quicktime? It's already enabled! Just click "View Fullscreen" in the menu!
Oh yeah, and if you don't record your serial number so you can enter it again if you lose it, that's your own fault. Don't blame Apple for your negligence.
The advanced features of quicktime pro are not advanced by todays standards and should be included by default like the other media players i have used. as it stands quicktime is somewhat independent of apple. they should merge or apple should come standard with its own brand player. because having an OS that cant play a video in fullscreen out of the box is a joke.
The advanced features that make up Quicktime Pro are not things that just any program can do, though there are of course free options that can do a good bit of it. Really though, $30 for the conversion and editing tools you gain isn't a bad deal. I have no problem with them including it if they do in Snow Leopard, but don't go talking about how horrible of a deal it is or how lame Quicktime is without the Pro, it's a very capable program and Quicktime Pro made it more useful to a lot of people. BTW, OS X has at least three different ways to play video files fullscreen right out of the box, iTunes, Quicktime Player and Quicklook. It also of course can play DVD's fullscreen using DVD player. You've got the best modern operating system out there right out of the box (Linux may be better at a lot of things, but it's not much "right out of the box" typically, even with some of the easier distros).
A similar thing happened to me, except that it only took having QTPro wiped out just once.
The flaw in Apple's system is that the updater for Quicktime on a "one dot" (not "dot one") upgrade will overwrite a QTP license with a non-Pro QT version, which logically is flat-out wrong.
The analogy would be to have Adobe Acrobat (Full license) v7.x wiped out by Acrobat Reader v8.0
Bad analogy. Quicktime Player is one program, with Quicktime Pro being a enabled feature set within that program. If you upgrade it, and your license is for that version, then of course the license will no longer be valid in the upgraded version. Adobe doesn't generally force you to replace Acrobat 7.x when you install Acrobat 8.0, so it's not a good parallel.
I've been "desiring" to buy the QT Pro upgrade for awhile now, but ever since Apple incremented to version 7.5, my decision was that Apple would promptly roll out v8.0 within 2-3 months of me finally biting the bullet. As such, I'm not going to pay anything until I see QT 8 (or QTX) rolled out.
...and while Snow Leopard buyers may get a free copy of QTP in their new OS, it also begs the question as to what's going to happen to PPC owners who (presumably) can't upgrade to 10.6?
If QTX goes free, it also needs to be on the PPC.
QuickTime X can't be free on PPC if it's not support on PPC. Of course, we won't know until it comes out, but QuickTime X very well might not run on PPC machines at all. If it does, I would expect it to be free, but perhaps with the Quicktime Pro following the same model (though likely not if those features are enabled by default in Snow Leopard).
jW