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Apple TV won't be a TV at all...I will explain
- Thread starter flavr
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He very much wanted to do for television sets what he had done for computers, music players, and phones: make them simple and elegant, Isaacson wrote.
Isaacson continued: Id like to create an integrated television set that is completely easy to use, he told me. [...] I finally cracked it."
So you mean you think Steve Jobs' idea of a simple and elegant integrated television set would be a set top box with peripherals? Really?
The music industry didn't make a mistake by selling music on the iTunes store. They made a mistake when they demanded DRM that locked customers into iTunes and iPods.
I see no evidence that the movie and television industries understand the difference.
I don't think anyone is trying to make a TV improve family dynamics. You do that by turning it off, not onBut what I'm certain will happen is that the TV will be more of a two way communication device with things like Facetime for instance. In that sense, it will be more social than it is today.
To be clear I could happily live in a TV free house. My point is more about the idea of a TV that integrates with your social world. My social world is not my wife's social world, and definitely not my daughter's.
A personal device like a phone, or to a lesser degree an iPad, is the appropriate place for that kind of content.
Integrating FaceTime into a TV is one thing, though hardly something that'll change the world, but FaceBook etc makes no sense. Neither does a content aware system like Pandora. My Pandora stations are my own because I listen to Pandora when I'm on my own. If my wife and I were using Pandora as a general purpose house radio, the playlist would be demented.
The important thing about the phone, and what Apple 'cracked' is that there was significant existing market interest in a portable computer/phone. The desire for change already existed.
There isn't a massive clamour for a new TV concept. The only parts of the TV experience that people are really unhappy about is the pricing model of content subscriptions, and the extra fees for DVR functionality.
This is clearly room enough for Apple to tear the playbook up, but it's hard to believe that any of the primary content companies will ever sign up to a prospect that basically involves killing their cash cow.
That actually sounds a bit depressing...
I don't think an Apple TV would be as personal and have the different social media's integrated into it as much as the iDevices, but I think it will be more "social" than today's TV's.
I don't think it's the social network content that will be the revolutionary part of an Apple TV, it will be navigation (how, what, options etc).
It wouldn't be the first time an enterprise creates desire (or demand).
If you read my other post before you will see that I am of the mind frame that apple is building a tv. One that is simple. Also if you believe sony they are working on something like this as well.
http://www.cultofmac.com/129331/son...eve-jobss-legacy-to-revolutionize-the-tv-set/
The point that leverages 
TV away from the path many are suggesting nowadays is simple and inherently obvious to me-cost. If Apple make a TV set it will be quality. But you'll pay for what you're getting. TVs are commodities-people want as big a screen as possible for the cheapest price.
Quality + cheap = Apple? I think not.
Personally I like the Apple TV 2 and the content that keeps comic with software updates. I don't see why Apple shouldn't just keep packing in more power, and more tightly integrating it with iOS. If they can lower the price some more that'd be great too.
TV away from the path many are suggesting nowadays is simple and inherently obvious to me-cost. If Apple make a TV set it will be quality. But you'll pay for what you're getting. TVs are commodities-people want as big a screen as possible for the cheapest price.Quality + cheap = Apple? I think not.
Personally I like the Apple TV 2 and the content that keeps comic with software updates. I don't see why Apple shouldn't just keep packing in more power, and more tightly integrating it with iOS. If they can lower the price some more that'd be great too.
The point that leverages
Quality + cheap = Apple? I think not.
Personally I like the Apple TV 2 and the content that keeps comic with software updates. I don't see why Apple shouldn't just keep packing in more power, and more tightly integrating it with iOS. If they can lower the price some more that'd be great too.
A lot of people payed 4 000 euros for a 42" plasma just a handful of years ago, and a lot of people are paying 1 000 euros for the ACD's.
You're also completely forgetting that if Apple are the first on the market with a certain product, you can't get what they're selling any cheaper and whatever price they set will be the market price. Some people will say "I can get a bigger screen for less", but it won't be the same product... It's like saying you can get a Kindle e-reader cheaper than an iPad. It's true, but it's not the same product.
I find this interesting speculation but fatally flawed ... the only way we know we like a TV show is to watch it in the first place, on an existing network at a predictable time. From that point on we can make choices about re-viewing the show but the pre-requisite is to have a Network in the first place.
The Apple TV will be hardware with a unique interface (Siri) that can be sold at a premium to the market ... Apple makes lots of money using this business model because they are very good at user interfaces, and Siri is their latest very good one. Anyone that has used it is already in love with it, despite its occasional issues. It will only get better and it is light years ahead of anything else at the moment, as long as that holds true Apple will make money.
The whole 'social tv' thing is BS in my opinion, interesting BS, but BS none the less.
The Apple TV will be hardware with a unique interface (Siri) that can be sold at a premium to the market ... Apple makes lots of money using this business model because they are very good at user interfaces, and Siri is their latest very good one. Anyone that has used it is already in love with it, despite its occasional issues. It will only get better and it is light years ahead of anything else at the moment, as long as that holds true Apple will make money.
The whole 'social tv' thing is BS in my opinion, interesting BS, but BS none the less.
Haha, that'd go a long way. Hopefully along with a Thunderbolt port, an A5/6 processor and some other bits and bobs.
I'm starting to think apps will be the way to go.
I'm a golf fanatic and I want the Golf Channel. Mediacom makes me upgrade two tiers in order to get it to the tune of $50-60/mo. Not going to happen. If TGC offered an app where I could get it directly from them for a monthly or yearly or one time fee, I would do it.
I would also buy the HBO app but it's only available if you presently suscribe through a cable provider.
I understand this cannot happen now as there are contracts etc, but This couold be an option in the future. The channels sell their product to the providers who bundle it in packages and pay them a certain amount per subscriber. Am I understanding this correctly? If so, I could see the channels bypassing the providers and going directly to the consumer.
Right now neither are getting my money and they won't until they change this. I don't have a lot but I'm sure they want it.
I'm a golf fanatic and I want the Golf Channel. Mediacom makes me upgrade two tiers in order to get it to the tune of $50-60/mo. Not going to happen. If TGC offered an app where I could get it directly from them for a monthly or yearly or one time fee, I would do it.
I would also buy the HBO app but it's only available if you presently suscribe through a cable provider.
I understand this cannot happen now as there are contracts etc, but This couold be an option in the future. The channels sell their product to the providers who bundle it in packages and pay them a certain amount per subscriber. Am I understanding this correctly? If so, I could see the channels bypassing the providers and going directly to the consumer.
Right now neither are getting my money and they won't until they change this. I don't have a lot but I'm sure they want it.
The giant iOS visions seems not compelling at all. Watch your own **** on your own iPad.
Social interaction? Great for teenage girls of both sexes, slackers and gamers....that's about it.
Besides, if there was any competition from iOS, DirecTv would simply offer ala carte and on-demand selections of their own. That or wait hours for a download!
Social interaction? Great for teenage girls of both sexes, slackers and gamers....that's about it.
Besides, if there was any competition from iOS, DirecTv would simply offer ala carte and on-demand selections of their own. That or wait hours for a download!
If you don't believe me that TV is going to turn social would you believe TV Guide’s general manager and executive vice president, Christy Tanner?
Want to see a picture of whats next for Apple TV?...Just look for photos of the next iPhone and iPad. Like it or not, agree or disagree, that along with the TV you already own will be the next Apple TV.
http://mashable.com/2011/11/14/soci...m=feed&utm_campaign=Feed:+Mashable+(Mashable)
Want to see a picture of whats next for Apple TV?...Just look for photos of the next iPhone and iPad. Like it or not, agree or disagree, that along with the TV you already own will be the next Apple TV.
http://mashable.com/2011/11/14/soci...m=feed&utm_campaign=Feed:+Mashable+(Mashable)
So how will you use your iDevices with your existing TV? What will the revolutionary thing be, an app that works like a remote?
I don't have cable to watch new shows on, but somehow I can still see the shows I want to. I do some research, read some reviews or have people recommend something to me. I download it on Itunes, and watch. If I get hooked quick I buy seasons, if not I only dropped a couple of dollars. It does not matter if it is on a network or on the internet. I watch a lot of youtube and podcasts too.
I think it would be a silly move to build a tv. The market is super aggressive and it's a donkey technology.
Like with iTunes, apple need to leapfrog and revolutionise apple tv as it stands. That means expanding iTunes with more vod, movie streaming, content delivery. Delivering tv content over the net and hooking in interaction to tv shows by enabling products and information within tv programs to hook up with the net. This allows an info stream for example, a song playing on a tv show will have an info entry and an iTunes buy option. Products used and worn will be available to buy straight from the net.
iCloud could be used to sync vod, ie watch on tv, finish on iPhone.
I don't think the future of tv is timed program's. Program's will be all on demand in the future which means Internet delivery. Once you deliver via the Internet you can collaborate, watch with friends, buy things and interact with the program etc....
Like with iTunes, apple need to leapfrog and revolutionise apple tv as it stands. That means expanding iTunes with more vod, movie streaming, content delivery. Delivering tv content over the net and hooking in interaction to tv shows by enabling products and information within tv programs to hook up with the net. This allows an info stream for example, a song playing on a tv show will have an info entry and an iTunes buy option. Products used and worn will be available to buy straight from the net.
iCloud could be used to sync vod, ie watch on tv, finish on iPhone.
I don't think the future of tv is timed program's. Program's will be all on demand in the future which means Internet delivery. Once you deliver via the Internet you can collaborate, watch with friends, buy things and interact with the program etc....