Who would buy an Mac Studio with M1 Max if you can get for the half price a Mac mini with M1 Pro? I know, I wouldn't.
The M1 chip in the Macbook Air is already one of the fastest chips ever placed in a laptop and faster than the top of the line 2019 i9 16" Macbook Pro, yet many people still buy M1 Pro and M1 Max Macbook Pro's.
Many people will still buy the upper models just so they can rest easy knowing they have the best.
The M1 GPU is weak sauce compared to even the base model Radeon Pro 5300, in benchmarks and most workloads.
M1 chip is only faster in single core CPU benchmarks, which again is barely felt in real world performance. I've tested both machines personally (M1 iMac and a i5 2020 iMac) and decided to keep the iMac 2020 in the end.
Rubbish.