And this is what puts me off Apple and iPhones.
They (Apple) should understand the majority of iPhone users will run Windows and want simple plug and play.
Now I'm having to install needless bloat just to transfer photos?
Awful
well we all saw what happened with the iCloud celebrity hacking. maybe having your DCIM folder locked down to everything except iTunes (Which in turn gives that access to iPhoto / Image capture

) is supposed to be a good thing. so no one else has access to your photos.
with
www.cloud.com you can access all of that stuff. if you want your photos on iCloud forever you have to pay at least 99 cents a month, or you use some other cloud based thing.
you can probably do without itunes all together. but it will be hard to put tv shows , movies, music, on your iPhone.. unless you purchase it.
i found out that you can upload movies to an iPhone using airdrop. and they go to your photos app
when owning an iPhone , backing up to iCloud backs up a lot of stuff. from your phone book, to all your purchases, and your settings and everything. but you have to pay for anything overt 5 gb..
the average itunes backup is 7 gigs
backing up pictures is the weak point. of all the things that apple keeps safe, they don't really keep all your pictures on the cloud for free. you have to pay for that. photo stream only holds 1000 pictures.
you could technically erase your entire phone and just about everything you can download again from apple, without even needing itunes. except photos or any videos you recorded from the camera
if you lost your iPhone and you erased it and had to buy a new one, and you didn't have an itunes backup, all you would be out if your pictures, videos, and wifi passwords. i had a talk with apple and iCloud keychain doesn't save wifi passwords.
stuff you would be able to get back is stuff ( without itunes installed ) you bought apps ( tv shows, music, movie), phone book, calendar, notes, your web passwords. pages, numbers, etc etc etc.
apple even keeps stuff you bought. if you bought something that apple later banned, you can erase your phone and you can erase your itunes library and beat up your hard disk with a hammer, and you would still be able to download
banned apps., when no one else can
i wouldn't dismiss itunes. i wouldn't decide not to buy a iPhone solely based on having to use itunes.
heres an idea. keep your windows 7 pc clean of iTunes. BUY A MAC!! and use iTunes on that!! thats a great idea. the base mac mini is only $499 at the apple store.
they have older ones for sale on eBay, going for cheap but you need mavericks. ( os x 10.9)
iOS 8 requries itunes 11.4 and mavericks.