Folks, this machine is targeted squarely at the Executive Suite, it's a 'Halo creation device'.
The size, style, and feature set is geared towards people with titles like 'Director', 'Chief', and 'Vice'. It's not a production machine, it's not a student machine, and it's not an 'only' machine.
It is my belief (as a longtime tech marketing schmuck) that the primary purpose of this machine is to create as much visibility as humanly possible for Apple in the leadership of companies and organizations as a style-driven, ultra-attractive, mid-priced option, with a bonus 'bragging rights' upgrade to a truly costly version with the latest tech.
And as someone with a 'Chief' in his title (of a $10m company - small potatoes, really), I'll have one. Yes, I will have one. Soooooooon.