Is this a new feature? The watch will spontaneously combust after 12 months so that it can no longer be used??? The watch will function identically after 10 years as it does on day 1 (assuming no damage)...... Just because Apple may have released updated models does not force you to buy them or render the previous version useless. And the fact that the value will reduce because of new versions is irrelevant as no one should be buying a smart watch as an investment! Technology moves on and smart watches will be no different to anything else. I change my iPhone every year, but that is my choice. Likewise I change my TV every 3 or 4 years - not because there aren't newer and better models out with functionality I would love - but because I choose not to update so frequently.
10 years? Wrong. A battery as small as the one in the Watch will be charged and discharged a lot more than a phone or tablet. I will be surprised if the battery is still good after 4 years of use. Personally, I will be surprised if any smartwatch (, Sony, etc) that need to be charged daily survive 3 years.
----------
I'd like to see bond wearing the new apple watch in the new spectre film. Sounds like it's a good fit if it's a fashion item. Personally I'll buy the cheapest one cos I'm not rich and I'll almost certainly want the apple watch 2, might buy the mid range for v2. Bond wearing it is the most likely way to persuade me to upgrade to a steel one v2
Never happen. If it isn't European, he ain't gonna be wearing it. And the Watch is way to feminine for Bond to be wearing anyway.
P.S. Bond has only ever worn Rolex and Omega watches. Classic swiss time-pieces.