Google's 'Ingress' augmented reality game puts Android users into a battle against worldwide mind control
Augmented reality has long been an interest at Google perhaps best seen in its Google Glass headset but the company is taking that fascination in a new direction with the announcement of Ingress, a sci-fi AR game that will play out on your Android handset. Details are sketchy so far (fitting in with the game's mysterious, "fight the power" message), but it seems that users will collect "XM" (short for exotic matter) at various locations with their smartphone, and then spend that at other locations (known as portals) to unlock various missions. Portals will apparently be easily accessible public places; think libraries, museums, and the like. The conflict comes from two factions you can either be part of the Enlightened (who wish to use the newfound power) or the Resistance (who fight against it).
All Things D spoke with John Hanke of Google's Niantic Labs (whose name features prominently in the game's trailer as a mysterious organization behind Ingress' events), who said the game's concept is "something like World of Warcraft, where everyone in world is playing the same game." Ironically enough (for a smartphone game), Niantic Labs is hoping that Ingress will get people out of their houses and out into the world Hanke says you'll be like "a rat in a maze" tracking things on your phone, but you can also go back to your computer to review your overall progress. Given that Niantic's first release was the location-aware guidebook known as Field Trip, seeing another location-based project from the group isn't a huge surprise though the implementation is definitely a new territory for Google. If this mystery piques your interest, you can sign up for an invite to the game's beta test now, though there's no word on when it'll be freely available.
http://www.theverge.com/2012/11/15/3649668/google-ingress-augmented-reality-game-beta
Sign up for Beta here
http://www.ingress.com/
Watch the Ingress Trailer!
https://www.youtube.com/watch?feature=player_embedded&v=92rYjlxqypM&noredirect=1
Solve the clues to get advanced tech/points at the Ninatic Project's Ingress website
http://www.nianticproject.com/
^^ Adjust the slider on the bottom to get to the daily clues/posts
I'm eagerly awaiting my activation code for the Beta.
If anyone had any doubts about what kind of features we can expect from Google Glass...you have a sample here. Google has also hired game designers/writers to populate the game daily with events and story-lines.
Also, Google being Google, this game will have tie-in's with businesses. No..there will be no ads. But gamers who go to those business locations (stores probably) will get XC points ( XC points are the "energy source" one has to collect in order to do in game actions. These XC are scattered around all over the place, and some..will naturally be inside stores which signed up with Google). The gamers who do go to those stores will get discounts. Google has already signed up some business and are about to sign up more.
I think this is a Genius Business plan by Google. Not only are they going to hook Millions of people into an AR game, but they are going to make people go to businesses often without showing a single Add. Businesses would gain because these people are not the people who look at an "ad" on the side of a website and do nothing..but are people who physically come to the stores!. if Google plays this card right(and also similar features/games in Google Glass), I can guarantee they stand to make Untold Billions of $. In fact this is probably the next generation of media/Social/marketing...Augmented Reality/Game/Shopping/life all merged into one...and Free.
I cant wait to get my code! and I look forward to Google Glasses even more!
Will you be the "Resistance" or the "Enlightenment"
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Some Screenshots
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