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iPhone 16 Pro Supports JPEG-XL Format

Dizzy714 said:
Bring back the option to shoot without the auto-HDR crap. Some times it works good, other times my image looks completely dull, darker & less saturated than what I see in the live view before snapping a photo.
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Why o why we did Apple remove a feauture that was perfectly usable?. What did Apple remove this year in ios 18 that was nice in ios 17?
 
I'll keep my R3 and R5M2 for photography. I'll use my phone camera for taking pictures of things for work.
 
jz0309 said:
is jpeg-xl supported on Android? on Windows? I like what heir did/does but it's not an accepted standard
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Not on Android, at least not officially because Google being the lead of AOM is pushing AVIF and Anti JPEG XL. JPEG XL is developed and funded by Google Research that you could view it as a separate entity that is not even part of Google US.

But Samsung seems to be interested and taking matter into their own hand. Microsoft seems to be working on Windows support and are at least not cold about adding it to Edge.
 
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I work customer service and the amount of people who send in HEIC files for compensation claims yet don't know or understand what HEIC is or how it was enabled in the first place is astounding. We regularly have to decline them if they're too tech illiterate to send JPGs.

It's the iTunes Connect of file formats. The world was fine with JPG and RAW.
 
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JPEG XL has gained interest in the pro world outside photography as well, both medical and geo as it supports 16-bit (and higher) “visual” lossless for easily storage and transfer.

It is an invisible “war” already between AVIF, WebP, and JPEG XL to try to replace JPEG, PNG and GIF, and as more and more people learns about it seem to align to one or the other formats. WebP seem to be the most adopted, but lowest quality and missing some features. AVIF is, like HEIF, a video codec (AV1) used for image format, but unlike HEIF it is royalty free.

They all require (including JPEG XL) computational power so camera adoption is not likely coming to existing hardware. Apple seem agnostic.

JPEG XL can be opened on all Apple software but not edited and saved yet.

I hope JPEG XL will succeed as it looks amazing even when very small file size and the progressive loading on the web is awesome. Also that you can losslessly convert from old JPEG to JPEG XL and still save more space is also cool.
 
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Above all, JPEG-XL is free of licenses, while Apple takes a lot for every HEIC image.
Not from you as end users, but from all developers who want to offer suitable image editing.
In case anyone asks why HEIC is so unpopular.
 
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jz0309 said:
is jpeg-xl supported on Android? on Windows? I like what heir did/does but it's not an accepted standard
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Yes.

It is even supported by Linux. Because it costs the developers nothing.
Firefox has given up, but thanks Apple they will reintroduce the format. Or, as with Chrome, support it with a plug-in.
So yes, while nobody wanted to support HEIC, JPEG-XL will be different now. There is a reason with the iPhones and it costs nothing.
 
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HEIC is such a PITA and yet I just continue to live with it. It should just auto convert to JPG or something usable when you airdrop. While Im sure theres a simpler solution, I just open in preview every time
 
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That button really is in the wrong place. Just so they can pander to the younger generation who infuriatingly take everything in portrait, it’s too far inwards to hold properly in landscape.
 
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antiprotest said:
I am not a photographer so maybe I am the only one who has never heard of JPEG-XL until the earlier rumor. Does it already have more adoption than HEIC? Or does this statement mean that it will catch up and pass HEIC because pros will prefer it? But will it gain more support if pros prefer it, as if most people are pros?

Otherwise, does all iPhones, iPads, Mac and some cameras supporting HEIC still means it has never "gained wide support"? Or does the statement mean it has gained wide support only when more devices from more companies support it? Kind of like how everyone hates webp, although it's in Chrome?
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Professionals mostly shoot in raw format. When they get home, they then convert the file to whatever end format they are going to use. Then again, professionals don't generally use cell phones. If something interesting happens and you see it, you pull out your phone. If you are doing something for work you usually pull out a pro quality camera such as a Cannon R3 or R5. Don't get me wrong, cell phone cameras are getting much better. There are things you can do with a large sensor and a big lens that just won't work on something the size of a phone. Sadly, much of the increase in quality of images captured by phones comes from image processing. This makes the picture look good, but it destroys data. The good that you get may not be the good that you were looking for.
 
maruyama said:
It does seem kind of silly, but it might actually be more hardware-related than it would appear at first glance.

HEIC encoding and decoding have almost certainly been hardware-accelerated on the A-series chips ever since Apple adopted the format. I wouldn't be surprised if the encoding part is even baked into the ISP stack at this point. HEIC is a lot more computationally intensive than classic JPEG, so it's both a speed and battery advantage to do that in hardware rather than in software.

Switching to JPEG-XL, which is presumably similar in terms of computation requirements, would then mean Apple needs a hardware-accelerated pipeline for encoding images in that file format, thus tying it to the A18 SoCs.

The alternative would be switching all iPhones on iOS 18 to encoding JPEG-XL on the CPU rather than HEIC on the ISP, and I think the firestorm of criticism for making the camera slower and more battery-intensive on all existing iPhones is something they definitely wanted to avoid. JPEG-gate!
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They could have just made it a non default option on older phones. Raw isn’t default on the pro phones
 
con2apple said:
Firefox has given up, but thanks Apple they will reintroduce the format.
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Recently Firefox developers are considering a Rust implementation.

github.com

Firefox will consider a Rust implementation of JPEG-XL by bholley · Pull Request #1064 · mozilla/standards-positions

Over the past few months, we’ve had some productive conversations with the JPEG-XL team at Google Research around the future of the format in Firefox. Our primary concern has long been the increase...
github.com github.com
 
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I’ll only use another format than jpg IF it’s better image quality. Nobody cares about file size for this purpose.
 
maruyama said:
It does seem kind of silly, but it might actually be more hardware-related than it would appear at first glance.

HEIC encoding and decoding have almost certainly been hardware-accelerated on the A-series chips ever since Apple adopted the format. I wouldn't be surprised if the encoding part is even baked into the ISP stack at this point. HEIC is a lot more computationally intensive than classic JPEG, so it's both a speed and battery advantage to do that in hardware rather than in software.

Switching to JPEG-XL, which is presumably similar in terms of computation requirements, would then mean Apple needs a hardware-accelerated pipeline for encoding images in that file format, thus tying it to the A18 SoCs.

The alternative would be switching all iPhones on iOS 18 to encoding JPEG-XL on the CPU rather than HEIC on the ISP, and I think the firestorm of criticism for making the camera slower and more battery-intensive on all existing iPhones is something they definitely wanted to avoid. JPEG-gate!
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JPEG - JPEG XL

jpeg.org jpeg.org

"JPEG XL offers significantly better image quality and compression ratios than legacy JPEG. It is designed for computationally efficient encoding and decoding using software implementations without the need for additional hardware acceleration, even on mobile devices."

Let's not make excuses for Apple when they're obviously feature rationing.
 
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I'm only using 48 MP ProRAW as it is the only way to capture and keep much details and information as possible so far on iPhones.
 
Good to know. Disappointing to hear that it will not be available on 15 Pro Max
 
Jamie0003 said:
Why does supporting a file format require a new phone?
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The technology wasn’t there yet on older models. Newer models have more ram allowing for the extremely intensive task of compression. Computers were never made for / good at math, only really taking picture and looking at TikTok
 
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coffeemilktea said:
I'm so glad Apple decided to use such a popular and widely supported format like JPEG-XL then... maybe the iPhone 17 will also support equally popular formats like TIFF and AVIF too. :p
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I hope we can start taking pictures as PDFs soon so I can print out pictures of my cats easier to fax to my mother. It’s been hard to get her the pictures ever since she got Parkinson’s and lost the ability to transcribe pictures over the radio using Morse code.
 
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