For me, I need something that is reliable, has customization and is easy to deal with. My phone is my life and, with the way it looks and functions, it will need to be something to my liking.
I own a iPod, iPhone, and a iPad. I am starting to hate Apple for there design. Us as users have the option for customization and personalization. We are not users locked into a ecosystem of tyrany (Apple iOS updates and constant patches to keep the system free of malware AND
ESPECIALLY JAILBREAKING). We have a right over what runs on our phone, what our phone looks like.
The Jony Ivves design spells it out all. He has the power to make a change and, he does. He won't allow us to keep unupdated and, coaxes us to update. Above all, Apple does not let us downgrade our software and, we are locked in a closed ecosystem with iTunes, certain playable video formats, and limited features.
Apple's last 2 updates has crippled many devices. For example, at one time, my friend and I both had our own 4S's running iOS 6.1.3 (Each 4S is a 16 gb model and has around same amount of storage space occupied too). She updated hers and, her iPhone 4S is now slower, less reliable and, even though she has a better battery than me (Mine is more shot than hers), her iOS 8.3 iPhone charges slower and drains quicker. (even with all of the battery enhancements enabled) In one night, it went up from being flat to 20% (8 hours)
This proves Apple Quality is demising. There software is less reliable, (another point), there phones bend, and, we are restricted to the apps our phones can handle (unless we cannot stand it and jailbreak
)!
With Android, users can customize to your hearts desire (with millions of options EVEN WITHOUT ROOTING
)
Android's format is more friendly than the Apple Ecosystem (more files are compatable). On top of that, there are different phone companies and brands making different android products (and all running the same software!) compared to the Apple who makes every single iPhone, iPad, iPod, Mac, and even the new Apple Watch!
Overall, once my 4S dies
(I am betting on a time frame between 6 months - 2 years), my next phone will be a Android (I only get new technology when my old ones break
)! I am tired of Apple's shenanigans and, with the Android's I have tested out (S5, Note 4, etc) [Some on Kitkat and others on Lollipop], I will definetly fit in!