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smoledman

macrumors 68000
Oct 17, 2011
1,943
364
Because you're trying to deceive people into believing Microsoft actually lost money when they didn't.
 
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tootall

macrumors regular
Apr 17, 2011
212
3
Quebec, Canada
Only a paper loss?!?? let say your holdings or 401K drops 20% in value, do you say, I don't care it's only a paper loss???

A write off of an investment indicates a depreciation/impairment of the asset, it means that the asset that was purchased has lost value, therefore (at posteriori) money has been lost.
 

smoledman

macrumors 68000
Oct 17, 2011
1,943
364
Only a paper loss?!?? let say your holdings or 401K drops 20% in value, do you say, I don't care it's only a paper loss???

A write off of an investment indicates a depreciation/impairment of the asset, it means that the asset that was purchased has lost value, therefore (at posteriori) money has been lost.

Microsoft still added $6 billion to their cash pile, that's all that matters. Oh and the MSFT stock was up today. Obviously investors know something that [you] don't.
 
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BaldiMac

macrumors G3
Jan 24, 2008
9,014
11,194
Microsoft still added $6 billion to their cash pile, that's all that matters. Oh and the MSFT stock was up today. Obviously investors know something that [you] don't.

And they wrote off $6.2 billion in assets. Would you consider it a good quarter if your bank account grew by $100,000 but you lost your $120,000 investment property?

What investors know is that a one time hit such as this won't affect Microsoft long term. That doesn't mean the loss was imaginary.
 
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Dr McKay

macrumors 68040
Original poster
Aug 11, 2010
3,523
230
Kirkland
Microsoft still added $6 billion to their cash pile, that's all that matters. Oh and the MSFT stock was up today. Obviously investors know something that [you] don't.

Nobody is denying this, what you are missing is that Microsoft have posted their first loss since they entered the stock market.
 
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ender land

macrumors 6502a
Oct 26, 2010
876
0
So.... they "lost" 6.2B on a company and still managed to only lose 500M for the quarter?

Sounds like they did quite well.
 

Dr McKay

macrumors 68040
Original poster
Aug 11, 2010
3,523
230
Kirkland
Thank you for posting this. Ignore the negative comments. Business news is interesting to me, especially when it involves Microsoft and losing money. :D

I didn't post it because its Microsoft, I like Microsofts products and want them to continue to remain profitable, I just thought it was interesting Microsoft posted their first ever loss.
 
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BaldiMac

macrumors G3
Jan 24, 2008
9,014
11,194
So.... they "lost" 6.2B on a company and still managed to only lose 500M for the quarter?

Sounds like they did quite well.

If you can ignore the fact that they wasted $6.2 billion on a failed investment. :D

(I love how losing $6.2 billion on an investment deserves quotes - "lost". :eek:)
 

ender land

macrumors 6502a
Oct 26, 2010
876
0
I also love that the BBC has a reasonably meaningful typo in this article (they listed $492M when the total net loss is actually $192M).

lol.
 

ender land

macrumors 6502a
Oct 26, 2010
876
0
They did? Lol good old BBC.

Well I'm pretty sure when you read through Microsoft's statement here they are reporting a $192M loss.

Maybe I'm misreading it somehow but it seems fairly strange they would both have X92M as the number ;)

Guess it's always possible Microsoft had a typo on THEIR site :apple:
 

maflynn

macrumors Haswell
May 3, 2009
73,682
43,740
So.... they "lost" 6.2B on a company and still managed to only lose 500M for the quarter?

Sounds like they did quite well.

That means they made a boat load of money in other areas. It was a good will right down for the company that was not worth the price.

That is, they purchased aQuantive for 6 billion and they had to show the value of the company as a 6 billion on their books even though aQuantive's tangible assets did not equal 6 billion, so its good will. Since MS determined it was not going to generate the level of revenue it expected they wrote down the goodwill to reflect the reality of the situation.

Take away the accounting entry and you'll see MS made a lot of money.
 

TSE

macrumors 601
Jun 25, 2007
4,025
3,531
St. Paul, Minnesota
Microsoft has actually impressed me with some of their business models recently.

Windows 7 was a huge success, no doubt about that.

Xbox has done nothing but dominate this generation of consoles, and Microsoft has done a great job positioning it for the present and feature with more non-video game features.

Office has been better than ever.

But then again, Microsoft has had some huge failures recently too. We not need to do into that. The only thing I worry about is Microsoft's position in the post-pc era. Windows 8 and Microsoft tablets are looking like they are going to either be a gigantic success, or a total flop. And that is an important market to get into.

TL;DR: Microsoft isn't in a terrible position. It is ahead of some markets, and behind in others.
 

smoledman

macrumors 68000
Oct 17, 2011
1,943
364
Another piece of good news is that Online Division losses are shrinking rapidly. At this rate, it might hit break even by FY2013 Q3 or Q4.
 

thejadedmonkey

macrumors G3
May 28, 2005
9,234
3,483
Pennsylvania
Another piece of good news is that Online Division losses are shrinking rapidly. At this rate, it might hit break even by FY2013 Q3 or Q4.

Online Services Division revenue was up 8 percent at $0.74 billion, making a loss of $479 million, an improvement on the fourth quarter 2011's loss of $745 million. However, Online Services Division also has to suffer the impact of the aQuantive goodwill impairment, taking its total loss for the quarter to $6.67 billion.

I'm just waiting for the headline "Bing costs Microsoft 6.67 billion in a single quarter" :rolleyes:
 

jnpy!$4g3cwk

macrumors 65816
Feb 11, 2010
1,119
1,302
Microsoft's First-Ever Quarterly Loss

The computing giant Microsoft has made its first-ever quarterly loss after it wrote off some of the value of its online advertising business.

The loss came after it wrote down the value of Aquantive by $6.2bn (£3.94bn, 5bn euros), which failed to bring the profits expected by Microsoft.

That led to a $492m loss in the three months to the end of June, compared with a profit of $5.9bn a year ago.

The company has not made a loss since it joined the stock market in 1986.

http://www.bbc.co.uk/news/business-18917906
 

Queso

Suspended
Mar 4, 2006
11,821
8
Compared to the scale of writedowns Time Warner had to announce from their own badly thought out Internet investments this is tiny. Sometimes it's better to take the hit then get back to declaring profits.
 

MorphingDragon

macrumors 603
Mar 27, 2009
5,159
6
The World Inbetween
Xbox has done nothing but dominate this generation of consoles, and Microsoft has done a great job positioning it for the present and feature with more non-video game features.

Publishers are shooting themselves in the foot and DirectX is becoming less dominant as mobile gaming becomes more lucrative.

Don't expect the repeat performance of the X360.
 
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