New Apple Logo for panther.

[Macmaniac]

Nice I like it!

 

[e-coli]

Originally posted by bitfactory
uh - as someone also (i presume) in that particular industry, the new UPS brand update is ACE - a perfect example of updating a brand that needs to be pushed into the new century without losing your original recognition... nicely done UPS! GE has done the same thing with their imagination at work monogram - its been EIGHTY years since they've touched it (GE)... a long time without a bit of an update.

GE didn't "update" their logo. It's still the same, and it's still timeless and beautiful.

Should Westinghouse ditch their logo because it's "old"? What about IBM? If it aint broke, don't fix it. Just MHO.

The UPS thing has been universally condemned in the design field as a really bad move. It's certainly not "timeless" anymore. It's going to look very old in a few years. The Apple with the lighting effect will feel dated as well, IMHO.

 

[LethalWolfe]

Originally posted by e-coli
GE didn't "update" their logo. It's still the same, and it's still timeless and beautiful.

Should Westinghouse ditch their logo because it's "old"? What about IBM? If it aint broke, don't fix it. Just MHO.

The UPS thing has been universally condemned in the design field as a really bad move. It's certainly not "timeless" anymore. It's going to look very old in a few years. The Apple with the lighting effect will feel dated as well, IMHO.

I guess the change to the apple doesn't seem like a big deal to me because the apple is still the logo it's just a different color. How many times has Apple changed the color of the apple? I think the shape is the important part of their logo not the color.


Lethal

 

[amin]

Originally posted by dswoodley
The swoosh is suppose to provide a 3-D effect - tough to tell until you see it full size in good lighting. I think it's awesome, much better than the "X"

Here's a pretty faithful reproduction of it: