I wouldn't worry about that much. This is likely only mid to high end "pro" cameras where really don't have to worry about bubba joe getting easily confused.
On most cameras where the edge space is limited, USB 3.0 will likely get the nod instead of Thunderbolt. It is more ubiquitous along with HDMI .
Quite possible.
Though given how quickly the announced that there would be TB equipped cameras, I suspect they'll at least include it in their upper most consumer model as well along with a media blitz to generate attention and ultimately sales. Not sure how effective it will be in terms of increasing the bottom line, as professionals will go for it or not whether a media campaign exists or not as you mention. But it could help with the consumer lines (not sure how well they're currently doing in this segment).
For a name Thunderbolt-D would be better. However, "micro Thunderbolt" might work better.
Thunderbolt-D would work better IMO.
I didn't put a lot of thought into the name as I'm horrible at it (but inserted something to illustrate the point).
The "Data only" variant could just drop some pins and be smaller. The physical change should make it easier to folks to comprehend that it is slightly different. Dropping channel(s) in the cable should make it similar to how there are micro USB to "full" USB cables now.
"micro Thunderbolt" devices could be restricted to just having one connector. They go at the "end" of a TB daisy chain because they don't "do" the propagating Display Port data thing. The upcoming "Port Ridge" controller only has 1 TB channel.
This may be what they go for in the end.
In terms of costs, it's cheaper to stick with one interconnect (at least in the beginning, as adoption rates are still low). Confusion could happen either way (single interconnect used for both, or a miniaturized variant) due to users not putting in the research time to get the correct cable.
Intel could have people hook that to a four physical channel connector. However, it would be a better match to expectations if were not using a connector where 3 of the channels are "dead". A smaller connector that can only do one channel would be a closer match. Restrict its use to "non PCs or monitors " (it has to go on peripherals) and that shouldn't bother the Display Port folks much.
I definitely see the single channel variant as a data peripheral interconnect (single HDD/SSD, camera, ...).
As per different cabling however, that would only be on one end in order for it to be used with the full TB port (i.e. those using TB for a monitor connection). And in such cases, it's possible users may not put in the time to learn the smaller connector needs to be at the end of the chain, resulting in posts asking questions as to why things aren't working properly and/or rants.
The slippery slope would be allowing it onto add-on PCI-e cards so that "boxes-with-slots" could jump in. The marketing problem is that doesn't push forward the standard DisplayPort connector agenda of become standard on PCs.
This is where I see such an implementation being most important though, as such systems already have a means of connecting to the monitor, but they are interested in using TB peripherals. Particularly if they're able to share them with laptops (i.e. pros doing field work with the laptop, such as site recording, then edit on the workstation in the office).
The only "Marketing message" that would need to be modified is the "Thunderbolt is the one physical port & cable to rule them all". That was always a farce. It is a even bigger farce is they continue to push that silliness after it is initially deployed and it is obvious that is not true.
Definitely a farce, and that's what will almost certainly come back and bite them in the you-know-what as they have continued to push this message.