I will start by saying that I have not downloaded Pokemon Go and not sure that I ever will. My youngest is a college student and she got it right away and been trying to figure it out.
The reason for the post is that I see the craze going here, the risk of people blindly walking around without looking where they are going, and the market opportunity. The Pokemon creator has their own wearable, but I see this as a great opportunity for Apple if they were ever going to partner on something. A bundled Apple Watch app and band to function with Pokemon Go would be a killer app at this point. People are paying a $200+ premium to get that Pokemon band. Image how they'd handle something that was much more functional, but also included a Pokemon banded band for the watch as well. I'm sure Apple won't push this or try to get involved, but this is the kind of thing they could use to really push the Apple Watch ahead.
The reason for the post is that I see the craze going here, the risk of people blindly walking around without looking where they are going, and the market opportunity. The Pokemon creator has their own wearable, but I see this as a great opportunity for Apple if they were ever going to partner on something. A bundled Apple Watch app and band to function with Pokemon Go would be a killer app at this point. People are paying a $200+ premium to get that Pokemon band. Image how they'd handle something that was much more functional, but also included a Pokemon banded band for the watch as well. I'm sure Apple won't push this or try to get involved, but this is the kind of thing they could use to really push the Apple Watch ahead.