If the numbers and profits are anything to go by, they’re not doing too bad with marketing
I think that is a red herring.
It sells well without marketing, but yeah I was referring to the gaming market. Like you said, how many people know of it as a gaming machine? And your 6 year old game is not going to be sufficient. They need to have 0-day releases with all the other platforms and be able to run 4K reasonably. Feature by feature, they need to be competitive and supported by those game devs, and not solely based on benchmark/spec tools
The biggest Achilles heal today that Apple has is they seem to be uninterested in this facet of PCs. I would love to ditch my PC to play Flight Sim 2020 or Squadron with HOTA / native support and have just one computer in the apartment