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davidjearly

macrumors 68020
Original poster
Sep 21, 2006
2,267
378
Glasgow, Scotland
Hi,

I'm looking for some feedback/suggestions for the typographical logo I created for a photography website.

The key thing for me was simplicity, and that is what I am trying to retain.

Thanks in advance.

David
 

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Hi, I'm no designer, but if you want to keep it simple why make the 'J' blue and highlighted? For a simple design it should just be one type face, one size, one color - so it's simple.

Unless the 'J' is important, to me it looks like a driving school style logo where they deliberately make the 'L' stand out so you know its a driving school.
 
Hi, I'm no designer, but if you want to keep it simple why make the 'J' blue and highlighted? For a simple design it should just be one type face, one size, one color - so it's simple.

Unless the 'J' is important, to me it looks like a driving school style logo where they deliberately make the 'L' stand out so you know its a driving school.

Ditto
 
Sorry, that's not a logo. It's white type on a black rectangle... with a strange italic blue colored J that has no meaning. Can't suggest a fix for something that's not there to begin with. Maybe "hire a designer" is the best advice I can give you at this point.
 
A wordmark is a standardized graphic representation of the name of a company, institution, or product name used for purposes of identification and branding. A wordmark is usually a distinct text-only typographic treatment as can be found in the graphic identities of FedEx, Google, and Wikipedia. The organization name is incorporated as a simple graphic treatment to create a clear, visually memorable identity. The representation of the word becomes a visual symbol of the organization or product.

This website has compiled 50 Creative & Stunning Wordmark Logos. Hope it can give you some inspiration for your site logo.

http://thedesigninspiration.com/articles/50-creative-stunning-wordmark-logos/

I agree with the others and think you should start again and this time be sure to only use b&w until you have it set, then you can play with colour.
 
Hi, I'm no designer, but if you want to keep it simple why make the 'J' blue and highlighted? For a simple design it should just be one type face, one size, one color - so it's simple.

Unless the 'J' is important, to me it looks like a driving school style logo where they deliberately make the 'L' stand out so you know its a driving school.

Thanks for the feedback, I wanted to get some basic colour into the logo, which is why I tried this, but I agree that it doesn't really work. i went with the J as it was unbalanced on either the David or the Early.

Sorry, that's not a logo. It's white type on a black rectangle... with a strange italic blue colored J that has no meaning. Can't suggest a fix for something that's not there to begin with. Maybe "hire a designer" is the best advice I can give you at this point.

Your advice is not helpful at all. Unless you're attempting to say it is that bad that it couldn't possibly be considered a logo, then you're wrong as well. It is a logo, albeit, perhaps, not a very good one.

Unless you have something constructive to contribute, please leave the thread and stop trolling to increase your post count.

Why prefix your sentence with a pseudo-apology when your intention was to cause offence all along?

A wordmark is a standardized graphic representation of the name of a company, institution, or product name used for purposes of identification and branding. A wordmark is usually a distinct text-only typographic treatment as can be found in the graphic identities of FedEx, Google, and Wikipedia. The organization name is incorporated as a simple graphic treatment to create a clear, visually memorable identity. The representation of the word becomes a visual symbol of the organization or product.

This website has compiled 50 Creative & Stunning Wordmark Logos. Hope it can give you some inspiration for your site logo.

http://thedesigninspiration.com/articles/50-creative-stunning-wordmark-logos/

I agree with the others and think you should start again and this time be sure to only use b&w until you have it set, then you can play with colour.

Now that's helpful. Thanks for the link - would have been helpful from the beginning! I'll stick to B&W to begin with.

not diggin the 2 diff fonts to be honest, to much clash. and the J, id just leave blue, and not slant it.

Just to clarify, do you think the colour is ok, but the slanting is not? Thanks for your feedback about the fonts, I'll try something new today.
 
That blue is very close to URL blue, which means lots of web newbies use it.

AKA it does not stand out or work.

Would look better without color or italics.
 
yes, the color idea is good, but maybe like stated above try another blue, cus that is very close to url blue. but the slanting seems unnecessary
 
It would be helpful if you heeded it.

He doesn't really want advice. He certainly doesn't know how to take it. His pseudo "logo" is crap but he doesn't know how to take the criticism for his own good. He doesn't seem to realize that the mark he winds up with is a direct reflection of his brand or how he wants to be perceived by his target audience. The message I'm getting with the way it is now says non-professional.
 
He doesn't really want advice. He certainly doesn't know how to take it. His pseudo "logo" is crap but he doesn't know how to take the criticism for his own good. He doesn't seem to realize that the mark he winds up with is a direct reflection of his brand or how he wants to be perceived by his target audience. The message I'm getting with the way it is now says non-professional.

My advice to you is to make the tone and intent of your postings less abrasive. How often are people posting on this forum offended by your "criticism" of their work? Consider this not being down to them being too sensitive but to whatever it is that motivates you to put your opinion across in the least tactful manner you can muster.

David J Early, how about doing something like this with the J?
 

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My advice to you is to make the tone and intent of your postings less abrasive. How often are people posting on this forum offended by your "criticism" of their work? Consider this not being down to them being too sensitive but to whatever it is that motivates you to put your opinion across in the least tactful manner you can muster.

David J Early, how about doing something like this with the J?

Thanks for your input Keith, it's appreciated.

As for THX1139, I was aware of him before I created my thread and, in the knowledge that my logo was far from a finished product, I posted anyway, looking for any constructive advice and criticism. Both THX1139 and MisterMe have a history of unnecessary, inflammatory posts.

I really like what you have done with the logo. Can you tell me how you achieved the continuous effect with the 'J' running into the 'E'?
 
I did it in an application called ZeusDraw, which is a sort of Illustrator-lite. I typed 'David Early' as one text object and the 'J' as another. I then manually rotated the J and positioned it like so.
 
About that rotated 'J'...

Is there a purpose to it? Does it in some way illustrate what makes you a unique photographer?

Or is it just a rotated 'J'?

I wouldn't recommend doing something just to do it. There needs to be a reason.
 
KeithPratt - I like what you did with the 'j', black and white looks a lot more professional.

davidjearly how are you getting on with the logo?
 
I like KEITHS logo, but I don't think the J needs to have significants as others say. I guess not everyone looks at something as meaningful, they just like how it looks, and I like how it looks. Good luck.
 
...I don't think the J needs to have significants as others say.

So you just design by transforming a random object this way or that?! :eek:

That sir, is not design.


design – verb

2. to plan and fashion artistically or skillfully

3. to intend for a definite purpose

4. to form or conceive in the mind

5. to assign in thought or intention; purpose

6. Obsolete . to mark out, as by a sign; indicate
 
sheesh....

Sorry, that's not a logo. It's white type on a black rectangle... with a strange italic blue colored J that has no meaning. Can't suggest a fix for something that's not there to begin with. Maybe "hire a designer" is the best advice I can give you at this point.

:confused:

"If you can't say anything nice, don't say anything at all..."


OP: Maybe try something more like this
58854581.gif
 
No, it's art.

Even art requires a little forethought.

I remember in my college painting class being told by my teacher that the dab of paint I put in the upper-left corner needs to relate to the dab of paint in the lower-right. In other words, art isn't merely expressive, it is also deliberative and purposeful.

So once again I have to ask, what is the purpose behind the rotated 'J'?

What does it say?
 
does everybody call you "Jay"? if you don't go by that name, then emphasizing the "J" seems like the wrong thing to do
 
My retort was at least partially tongue-in-cheek; but I totally disagree that art must have a planned logic.

does everybody call you "Jay"? if you don't go by that name, then emphasizing the "J" seems like the wrong thing to do

I rest my case.

It doesn't mean that you have to stifle expression. It just means you don't do something "just because".

You need to be purposeful, otherwise your message isn't as strong as it could be.
 
Hi,

I'm looking for some feedback/suggestions for the typographical logo I created for a photography website.

The key thing for me was simplicity, and that is what I am trying to retain.

Thanks in advance.

David

The kerning needs work. Look at the space in the right and left of the "I" in DAVID and the EA in EARLY. Work with those spaces to even them out. I don't mind the J, but the color doesn't work for me. If you convert it to greyscale it fades into the background. Think of how it would look as a B&W logo on a business card as well as a website. You might add something to even out the space under the name. Photography seems to hang there. Add another word or a graphic of some sort to fill the space. You could also reduce the size ot the word so it fit cleanly under either "DAVID" or "EARLY". It seems random and should always look intentional.

Dale
 

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