I'm pretty sure Apple as a company doesn't care as much about the negatives until several public outings over many years (e.g. how they handled the keyboard mishaps). I would not be surprised if product managers were vetoed by their superiors because ultimately the bottom line is sales and supply chain optimization. The irony about this is you would complain for several years, and then when Apple addresses the concern, some people are so thrilled and excited that Apple listened to them. It just goes to show you how patient the vocal minority is and how Apple has a good grasp of "toying" with their audience.
Unfortunately for some like myself, we do development on Macbook Pros, so we need to update our machines every couple years. The touchbar works fine for volume and display sliders, but otherwise has been mostly useless. I do miss physical function keys as I had actually used them. I can see how some creatives or people that don't memorize hotkeys could consider the touchbar (via 3rd party tools like BTT comically) to be valuable to them. I would find it a miracle if they removed the touchbar in favor of physical F keys again. Apple's not known to backtrack a touted core feature on one of their center pieces. I believe the way Apple is handling the iPad Pro with an external keyboard is evidence that they feel the iPad Pro would not be capable of standing alone with just a touch screen keyboard.
Spot on on the first paragraph. It would be nice to think 'Apple listened,' and certainly, it's possible, but it's also likely they saw a decline/direct impact on $ - that forced them to go look into the why and make changes.
Also in the camp of - thanks for something not only do I not want to pay for, I don't want, but also interferes with my workflows including coding. How anyone thought a 'virtual' ESC key was a 'winner' - just speechless, marketing over thinking.
Touch ID itself is OK, although for me running it in home or work office (yeah, whenever that's allowed again...) on a stand, next to a 38" or 2x 27" displays, well - it could be positioned differently (side or front embedded into case, or with the arrow keys), but it's OK. Separate ESC key + a return to scissor keyboard = fine, I can finally buy another MBP at all. The only marginally useful Touch Bar thing I've seen so far, for my use, is when I plug in an external display, it shows the display connection options. It's 'fine' - wouldn't pay for it, but it's convenient for 2% of the time it's taking up space on my keyboard, which is more than it would have been previously. It is at least more 'useful' than it was at launch, and if some creatives, photo and video editors can use it to their benefit - am fine with that. For IDEs and such where mapping to FN keys for e.g. stepping through code debugging...I use an external UHK (which I really wish had separate arrow keys, but their extra keys are better than other splt or micro-keyboards), so basically don't use the laptop kb much, or undoubtedly it would piss me off further.