One thing I've come to realize ...
Never leave another company for Sprint...
Leave Sprint for another company.
Sprint has to offer these deals because they have to try and add subscribers because they lose them at an alarming rate
My guess…
Two or so years ago Claure comes in and starts to make change things for the better. That's when "Cut your bill in half" comes along.
The time was up last year for those customers, and particularly iPhone for Life customers. All of a sudden, the bill is no longer "half" off but full price.
It's one thing when you aren't paying a lot for spotty coverage and bad customer service. It's another when you're now paying full price.
As I predicted then (at least to myself) those customers bailed.
Now, half-off isn't enough. Too many burned customers.
So now this offer.
I'm betting Sprint management sees the company as 'sold' by the time customers actually have to start paying for their service. If not, the next step is paying the customer for service.
I've heard the argument that this isn't really costing Sprint anything when you compare it to buying out someone's lease or ETF. I'm not sure about that based on how much I pay a month (sans device payments) but whatever.
However, Sprint has made it so you can only do this online and they aren't advertising it. So perhaps that's how they intend to control it.
Which is funny because the reddit page for Sprint has customers already complaining about the congestion new customers who came on this plan are causing.
Typical Sprint though. I did 16 years with them and I've never known them in that time to snatch victory from the jaws of defeat.
