Huh, very curious. It is an Italian cheese?
Yes.
Gorgonzola themselves make it - a sort of try-out - I was informed by the cheesemonger today.
It looks a little like Rambol (remember that lovely French cheese that was layered with walnut)?
Actually, it looks like a voluptuous creamy sponge cake, as it has layers of soft, sweet, oozing creamy cheese, horizontally divided with blue lines of Gorgonzola cremosa. It is very mild, but quite lovely, if you like that sort of thing.
Apparently, - for the moment (because I asked) Gorgonzola just call it "Gorgonzola" to distinguish it from Gorgonzola Piccante, Gorgonzola Dolce, Gorgonzola Cremosa, & Gorgonzola Cremificato.
This is the kind of thing that would be brilliant slathered on toast or French bread; in fact, you could almost, that is, (almost) use a spoon. The staff were giggling with happiness (well, they are delighted to be open again) and were beaming fondly at it.