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kevin222

macrumors member
Feb 27, 2006
35
0
It doesn't make any sense to "hold back" hardware for an OS update, when there is no stock in the stores and customer demand. Can you imagine if you went to a car dealership to buy a car, and 10 others were waiting to buy a car and they said "sorry, we're out of cars for the next 3 weeks because the new models are going to have a new feature" ... that's absurd, and that's not how marketing has ever or ever will worked.


It actually does make quite a bit of sense - it means more Lion adoption from the beginning, instead of having to rely on customers to go upgrade to it after getting new computers (the majority probably wouldn't for a while). Apple has done this before, and I have no doubt that's exactly what they're doing now. Aside from that, Apple stores still have them in stock today, or at least the two stores within 5 miles of me do...

Oh and there's no way they are waiting to release them until the fall.
 

Steamrunner

macrumors member
Aug 9, 2008
91
0
It doesn't make any sense to "hold back" hardware for an OS update, when there is no stock in the stores and customer demand. Can you imagine if you went to a car dealership to buy a car, and 10 others were waiting to buy a car and they said "sorry, we're out of cars for the next 3 weeks because the new models are going to have a new feature" ... that's absurd, and that's not how marketing has ever or ever will worked.

Actually, that's pretty much exactly how it works when buying a car. When a model undergoes a major update, it takes time to switch over the production line and get new units into channel. When that happens, dealers will still be able to sell units in stock (either locally or centrally) but once they're gone, you have to wait (and a BTO would automatically mean a wait).

Plus, since you're talking about how marketing works, it is a common practice to increase interest in a product by limiting supply (or suggesting that supply is limited). No-one cares if an item is freely available; but everyone wants what they can't have.
 

ammar577

macrumors newbie
Apr 3, 2011
14
0
Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_3 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8J2 Safari/6533.18.5)

Do you know how long it takes to get released in Canada after the USA?
 

getyup

macrumors 6502
Jul 2, 2011
294
0
This is a different situation. There's very specific rumors, the model numbers for the new units are even out! And proof that the old ones are running out of stock everywhere. They're coming, all right. I agree though that they're not necessarily linked to Lion launch day but I'm sure the new ones are imminent. There have also been no recent rumors mentioning a fall release.

Another contributing factor is that the C2D CPUs Apple currently uses can no longer be ordered from intel. They could only be ordered until the end of April (for delivery until October). It would be too risky for them to order 6 months worth of chips in one go, because if demand would fall they'd be stuck with them forever.

That's just untrue. The model numbers are not for MacBook Air, but a week ago there were sites publishing it like they were, and publishing it like they were fact.

The macbook airs run Lion just fine, so to say they need to launch them alongside lion makes no sense.

Where did you hear the C2D cannot be ordered from Intel? That's untrue, and do you honestly think Intel is going to stop an existing production line if they have a customer lined up for huge continuous orders? It's like deciding to adjust hours close your restaurant at 7 pm nightly when there are people lined up every night at the door at 655pm... it's just counterintuitive to logical business.

I think you need to start reading rumors as a rant of a homeless man you pass by on the street. People on here seem to think that a rumor by some random tech blogger is any more credible, when it's not. Tech blog sites make their money by advertising revenue, and the more hit counts they get, the more revenue they get. Look at the "almost here" jailbreak articles they posted for 6 months. They have to do that to make money, when in fact, their info historically has been credible about 1/10th of the time.
 

getyup

macrumors 6502
Jul 2, 2011
294
0
It actually does make quite a bit of sense - it means more Lion adoption from the beginning, instead of having to rely on customers to go upgrade to it after getting new computers (the majority probably wouldn't for a while). Apple has done this before, and I have no doubt that's exactly what they're doing now. Aside from that, Apple stores still have them in stock today, or at least the two stores within 5 miles of me do...

Right, because given that Lion is going to be an App Store download it would be soooooo hard to print a sticker and include it with purchase with a code to get Lion for free. Everyone looks the other way when presented with history, but the fact is in the past they've always shipped without the new OS and slipped a disk in the box. It's easier than ever now because they just stick a promo code sticker on the box to download Lion.

Not sure where you live that you have 2 Apple stores within 5 miles. You must live here in San Francisco because it's the only city where there are 2 stores within 5 miles of each other.

Oh and there's no way they are waiting to release them until the fall.

You mean "I want them to release them sooner, so I'm throwing all historical information, and probability out the window".
 

Steamrunner

macrumors member
Aug 9, 2008
91
0
Not sure where you live that you have 2 Apple stores within 5 miles. You must live here in San Francisco because it's the only city where there are 2 stores within 5 miles of each other.

There are two within five miles of me and I'm not in SF. Actually it's within two miles, and might even be two within one mile, haven't checked the exact distance...
 

getyup

macrumors 6502
Jul 2, 2011
294
0
There are two within five miles of me and I'm not in SF. Actually it's within two miles, and might even be two within one mile, haven't checked the exact distance...

What city would that be? I haven't seen 2 in close proximity anywhere else.
 

getyup

macrumors 6502
Jul 2, 2011
294
0
While not five miles, here in Toronto, we have three Apple stores literally within ~7.5 miles of each other.

Yeah, toronto has 3, and they're all 8+ Miles from each other, which is how Apple spaces it. That's why I call BS when someone says 2 within 2 miles, or 3 within 5 miles. Only in SF, and even here they're 3 miles apart, and one is just a mini store.
 

ubercool

macrumors 65816
Jan 31, 2008
1,068
72
Las Vegas
Yeah, toronto has 3, and they're all 8+ Miles from each other, which is how Apple spaces it. That's why I call BS when someone says 2 within 2 miles, or 3 within 5 miles. Only in SF, and even here they're 3 miles apart, and one is just a mini store.

Aren't there three Apple stores within five miles in Manhattan? :rolleyes:
 

getyup

macrumors 6502
Jul 2, 2011
294
0
Aren't there three Apple stores within five miles in Manhattan? :rolleyes:

Yep, but in a line, not a circle.... so Geometry 101 here, someone who says 3 stores within 5 miles is exaggerating. In Toronto the stores are in a triangle, but still spaced the same where even if you live in the center of them, you're still not that close, same with NYC... they're spaced so wherever you live you have one local store. That was my only point that there was some exaggeration.

And I'm not sure why that was even brought up... "Here's my proof they're getting new models: both stores by me have the current model IN STICK" ... doesn't sound like this guy should be a lawyer, haha
 

pruhawk

macrumors member
Apr 1, 2008
49
0
For the record -

Dallas has two stores within 4 miles of each other per google maps

One at 4525 McKinney Ave, Dallas, TX 75205 and
One in NorthPark mall at 8687 North Central Expressway, Dallas, Tx 75225

Its very possible for someone to live in a residential area approximately 2 miles or so of each store.
 

getyup

macrumors 6502
Jul 2, 2011
294
0
For the record -

Dallas has two stores within 4 miles of each other per google maps

One at 4525 McKinney Ave, Dallas, TX 75205 and
One in NorthPark mall at 8687 North Central Expressway, Dallas, Tx 75225

Its very possible for someone to live in a residential area approximately 2 miles or so of each store.

Well when he converted to "within 1 mile" is when it became apparent it was exaggeration. Either way, the point was silly when he argued that the fact that they both have the current model in stock is evidence that a new model is sure to come, lol
 

Steamrunner

macrumors member
Aug 9, 2008
91
0
Well when he converted to "within 1 mile" is when it became apparent it was exaggeration. Either way, the point was silly when he argued that the fact that they both have the current model in stock is evidence that a new model is sure to come, lol

I didn't say it definitely was one mile (assuming you're referring to me), I said it might be. Turns out it really is though- London. Which has three within approximately five miles, as it turns out...
 

PaulWog

Suspended
Jun 28, 2011
700
103
Maybe they'll wait until Ivy Bridge, and look for a superior graphics solution :O

[/just kidding!]
 
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