So, here goes my prediction. I was thinking a while about it and decided to go with what I’d call an “optimistic prediction”, not because I think it’s necessarily the most likely thing for Apple to do, but because I think it would make the best product.
M1 is a great entry-level chip, but the more time passes, the less I am convinced that it will make a good prosumer platform. Apple likely seeks to dominate the prosumer performance segment, and I am not sure that Firestorm (M1 performance core) can reach the speeds to claim an undisputed lead over the x86 world, with Zen3 and Tiger Lake showing strong performance and Alder Lake looming over the horizon. And with A15 reported to enter production, it is clear that Apple has newer tech ready and it would make a lot of sense for them to include some of that tech in the prosumer Macs.
Specifically, my prediction is that the new prosumer Macs will be based on an updated microarchitecture (that might either share roots with A14 or A15), tweaked to better fit mid- and high-powered desktop computers. These new chips will have significantly higher single-core performance than M1 (at least 20-25%) and possibly support new hardware features such as ARM vector extensions (SVE/SVE2) and hardware ray tracing. They will obviously also have water memory interface (my guess is 256-bit LPDDR5 with ~200GB/s bandwidth) and more thunderbolt and display channels.
I also don’t think that Apple will retain the “M” moniker for this family of chips, instead going with something else to highlight their “pro”-nature. My bet is something like “Apple P1” (for pro/performance) or something completely different like “Apple X1”, although I could also see them settling on “M1 Pro” (as first-get Mac Pro Silicon).
If the Bloomberg report is accurate, this “P1” (codename Jade Die) will power the upcoming larger MacBook Pros and possibly the larger iMac, and will come with 8 high performance cores, 2 efficiency cores and options of 16-core of 32-core GPUs. Performance-wise, these should be considerably faster in single core than anything Intel or AMD can build at least until late 2022, and their multi-core performance should be at least 80% of that of the Zen3 16-core 5900X. The 16-core GPU will be roughly on par with the RTX 2060 (mobile) or the Pro 5600M.
Edit: to make this more clear — my speculated "P-series" is different from "M-series" significant ways. The crux of my guess is that the prosumer chips will use a different microarchitecture compared to the M-series, which will continue to power entry-level chips. In other words, my "P1" is not an "M2X" — it's a completely different core and design. In line with this speculation I'd expect the M-series to continue to share the microarchitecture with the iPhone chip, while the P-series to be something else.