For the more traditional PC market there really isn't much to do. Macs have about 6-7% of the market and Apple's product update turnover has kept them in that range. The Mac Pro was absolutely not 100% essential is maintaining that at all ( they have currently have it, never lost that percentage range , and didn't really highly focus on Mac Pro). When you have less than 10% of the market and one product is around 1-2% of that 10% ... that product isn't a strategic (flagship) factor.
Good point .
Maybe it's even possible that Apple could maintain that Mac market share without an MP .
But I doubt - possibly due to personal bias - that Apple can do it without a flagship professional workstation .
With such a limited lineup, Apple might lose the majority of corporate customers in a fairly short period of time .
That includes the recepionists' iMacs, field techs' laptops, trainees not using OSX, personal computers not purchased due to lacking exposure to Macs at work, etc ..
Arguably that trend has already started some time ago .
Folks like the arm flap and say that this stall on Mac Pro is all Tim Cook. Jobs' fingerprints are all over this . It aligns up with the strategies he put into place before he stepped down.
I absolutely agree .
Let's not forget it was Jobs who declared the iPad the future of computing .
Not really. Besides Tim Cook came out of operational engineering. Not Sales. Not Marketing. The Market folks have a role. But honestly the Industrial design ( Ive and his elves ) are inhibitors. There may be "too much" product design dogma ( ever thinner iPhones ) now. A real marketing ( not spin master but folks who can do real market analytics ) would be putting some of the breaks on that sooner. [ entry iPad is one example slowly coming out of that mania. ]
I believe Cook worked in sales and marketing for most or all of his career, regardless of his education .
But as you said , that's not necessarily a bad thing - unless it unbalances the priorities inside a company that makes a product more complex than ball hats .
In that respect the above linked Jobs interview is spot on ( disregard the irrelevant monopoly part ) .
As for industrial design, that goes hand in hand with marketing strategy at today's Apple .
The original unibody MB-Xs where marvolous both in function and appearance, for example, now the sales/marketing and design guys have reduced the engineers (and yes, the market research guys too ) to cobble together pretty shiny things that kind of work but don't really have to be great at anything but looks .