I hope you're joking, because you can't possibly be serious. Do you really believe Apple would tarnish their sterling reputation with antics like that?
If things unfolded as the OP asserts they did, it was clearly a mistake that Apple would be very anxious to correct. They are known to have been quite generous in cases like this in the past, such as providing free AppleCare, or free upgrades and such.
There's no doubt Apple is very interested in finding out, exactly what went wrong, so they can avoid this from happening again; let's face it, such a snafu is not exactly great PR. If I was in the OP's position, I wouldn't make a big fuss over it, and let Apple handle it; I'm sure everything will turn out great in the end.