This may be true, but I don't think they're happy with the way the market is going in favor of Android.
That cream of the crop will be in danger in about 5-10 years unless they do something revolutionary.
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Nah. Apple oversimplified their business model. That's the main problem.
The iPad Mini is the start of their attempt to turn that around.
I doubt that Android has staying power for 5 years let alone 10. Google can only do so much to avoid patent warfare.