This was my perspective until 3 days ago. At that time I was particularly disappointed that the Image Playground app (which I saw as silly, 2-years behind and still not as good as the alternative) seemed to be the most complete feature and found writing tools lacking.I concur.
1. If you want AI on/in your OS, do it properly, ie useful features.
2. If your main marketing feature for a new phone is AI and you’re 4-6 months behind on the hw release…it’s a pretty big fail. (yes, the 16 IS the best iPhone EVER. That’s not the discussion here).
3. When you actually release the promised AI and its main feature is……mojimoji-sompting. Thats….not really impressive.
4. You are Apple. Get your chip together. You CRUSHED Intel for Corn Flakes sake! Like super crushed…obliterated.
5. Don’t lie….or obfuscate.
My perspective on Image Playground completely changed when circumstances promoted me to give it a try - I wanted to send my sister a cool birthday message and the thought to try Image Playground popped into my head despite my contempt for the idea.
I decided to start with a photo of my sister and a prompt to create a fairy image. I was caught off guard by what Image Playground produced: It perfectly captured my sister’s defining features and created a series of images that clearly reflected her personality and revealed resemblances between my sister and my nieces that had not previously registered with me.
However, the acid test was my sister’s reaction — her words were “Oh my god. This is amazing. This is me. I love it!!!” What I discovered from that experience is:
1. Apple is channeling Apple With Image Playground. While it may be a fun app, it is far from trivial — the app is performing very deep mage analysis to find and replicate the essential features of a person, then reimagine them in different user-specified settings.
2. Apple is indeed enhancing tech that is pioneered by others and leap frogging the competition by reimplementing it the Apple Way.
3. If I think Apple is doing something trivial I’m probably missing something and should reevaluate.
Last edited: