Why no DVD player in Apple TV?

[TiggyF]

You're absolutely right. The iMac will fail and take Apple with it because of their stubborn refusal to spec it with a floppy drive.

To be fair, apple could have easly implemented shared optical drive (as per mack book air) on ATV

but of course they do not want us using the thing for existing content

 

[illitrate23]

might it be because the ATV is 9.75cm in width whereas a dvd is 12cm across the diameter?