Ok but how about this scenario:
I don't necessarily need a desktop Play Store app like iTunes. But why doesn't Google offer some universal option to back up all installed/ purchased app on the cloud? And all the phone settings, etc.
So that if I change to a new version of the phone or for some reason need to reset it I can simply and easily restore all apps & settings from the cloud.
In order to do that I had to buy third party apps, which is not too bad but just saying it would be more handy if Google came up with it.
They do backup your apps. Whenever I get a new nexus, the apps I had automatically download